- Photos
- Specs
- Advantages
- Value
- Media Map
| Area：Shenzhen | Type：Outdoors | Frequency：60 |
| Address：No. 69 Nonglin Road, Futian District, Shenzhen | Format：large screen | Duration：15s |
| Location：No. 69 Nonglin Road, Futian District, Shenzhen | Min Qty：1 | Operating Time：0-24o'clock |
| Size：23.98m*11.52m=276.25㎡ | Min Period：week |
• Accurately cover high spending power groups
• With Wal Mart Asia Pacific headquarters and large enterprise headquarters clusters such as Ping An and Best Buy, we are directly facing the core customer group of Sam's Club with annual sales of more than 5.2 billion, radiating the high-end residential areas of OCT and Xiangmi Lake, and reaching urban elites and the main force of family consumption.
An average daily flow of over 30 million people in the commercial district and high-frequency subway transfer routes form a dual communication loop of "offline immersion+online socialization", strengthening the brand's memory points.
Landmark level scenario based dissemination
The 276.25 square meter large naked eye 3D screen breaks through traditional advertising boundaries with dynamic scenes, and uses light and shadow interaction technology to achieve immersive expression of brand content. It is suitable for high potential scenarios such as holiday marketing and new product launches, and enhances communication penetration.
Relying on Sam's Club's global leading sales position, it has become a "brand trust endorsement" for the high-end consumer circle in Shenzhen, helping enterprises quickly establish an authoritative image in the industry.
• Data driven precision delivery
Based on the regional flow heat map and consumer behavior analysis, provide a high-frequency reach plan of 15 seconds/120 times/day, with flexible pricing to adapt to different budget requirements (such as 60 times/day, 180000 yuan/week), and optimize the ROI of advertising through real-time data feedback.
Support customized content such as holiday greetings and interactive games, enhance user engagement, and improve the deep connection between the brand and consumers.
• Scarcity resource barriers
The core business district of Futian, Shenzhen has only one high-end commercial LED screen, occupying the golden facade of Sam's Club, with significant scarcity and exclusivity, becoming a strategic highland for brands to compete for the high-end market.
Scenario based marketing closed loop
By reaching high net worth individuals with high density, the brand can quickly establish a cognitive advantage in the high-end consumption field, especially suitable for industries such as luxury goods, automobiles, and technology products that require strict user hierarchy.
Based on the promotion experience of Sam's Club's "New and Unique" products, we can collaborate with online social platforms (such as Xiaohongshu) to create popular topics and form a complete chain of "offline exposure online fermentation consumption conversion".
Long term brand asset accumulation
Establish a strong correlation between "brand scene user" in high-end business districts in Shenzhen, occupying consumers' minds for a long time, enhancing brand premium ability and user loyalty.
As a commercial landmark in Shenzhen, advertising content can nourish the corporate image, convey the brand tone of innovation and quality, and accumulate momentum for future market expansion.
