Media Resources

The entrance and exit barrier advertisements at the Wuhan Xudong Electric Power Construction Dormitory Community are a typical example of media resources in a mature state-owned enterprise residential community. Relying on its stable resident structure, closed management, and superior location advantages, it creates a localized and precise communication scenario with high reach, low interference, and strong trust.

The entrance and exit barrier gate advertisements at Wuhan Ming Shi Huafu Community are typical high-end community niche media resources. Leveraging the community’s prime location, stable high-net-worth resident structure, and gated management characteristics, they create a precise, compulsory, and low-interference brand communication environment.

As a mature quality residential representative in Jiang'an District, Wuhan, Yicuiyuan is located within the Hankou Inner Ring, adjacent to the intersection of Jiefang Avenue and Huangpu Street. The surrounding area has complete amenities and a quiet environment, attracting a high-quality homeowner community mainly consisting of mid-to-senior corporate employees, public officials, and families with stable high incomes.

As a key point for the 'last mile' of community communication, Yuexiu Yijing barrier gate advertising not only has a high reach and a low-interference environment, but also naturally builds trust and affinity by being embedded in residents' daily routines. Compared to other outdoor media, barrier gate advertising is relatively low-cost yet highly effective.

With its real pedestrian traffic, stable vehicle flow, and high mandatory reach characteristics, it demonstrates a unique and solid communication advantage among community-level outdoor media. As a typical representative of the mature residential areas in Jiangbei District, this media resource not only offers precise coverage but also possesses strong potential for efficient conversion.

The Zhongyu·Love Metropolis barrier gate advertising, with its four major advantages of must-pass locations, high-quality audience, enforced exposure, and controllable costs, has become an efficient bridge connecting brands with the city's core consumer force, subtly embedding brand value with every lift of the gate.

This residential community experiences over a thousand vehicle entries and exits daily. Advertisements are deeply embedded in memory through repeated exposure. Since the barrier gate is located at the community's main entrance, it is a mandatory passage for residents returning home or going out, capturing their full attention with minimal environmental distractions. The ad reach rate is nearly 99%, far higher than traditional outdoor media.

The intersection of Youyi South Road and Zhujiang Road in Hexi District is adjacent to Meijiang Convention and Exhibition Center and the Xinye Plaza business district. It is within walking distance of Meijiang Park Station on Metro Line 6. The area has a dense transportation network and mature commercial facilities. The barrier gate is the only passage, with advertising reach close to 100%.