As the primary visual gateway to and from Cyber City 2077, all incoming and outgoing foot traffic must pass through the tunnel for the entire journey with no detour routes. This achieves 100% forced exposure and zero avoidance reach, resulting in a far higher passenger flow penetration rate than large screens in traditional open commercial districts.
Boasting the landmark building of Greater China International Finance Centre, it enables clear capture of traffic footage from hundreds of meters away. Situated right next to Gangxia North Super Metro Hub with four intersecting metro lines, it offers convenient access to two major urban arterial roads, Shennan Boulevard and Caitian Road.
Area: ShenzhenType: OutdoorsFormat: large screenFrequency: 60
Facing the metro exit of the Convention and Exhibition Center at a dual cross-traffic intersection, vehicles entering and exiting the building as well as waiting pedestrians can have an unobstructed front view for extended periods. The area is lined with high-end office buildings and star-rated hotels, adjacent to the Civic Center and Convention and Exhibition Center, granting access to immense traffic value
The reception hall features a spacious, bright, clean and high-end environment. Free from obstruction by crowded crowds and disturbance from noisy surroundings, it delivers an excellent visual and sensory experience for brand display and content communication. The relaxed scenario where audiences linger enables in-depth penetration of brand messages and repeated memorization, greatly boosting communication conversion rates.
The media is located directly above the sole exit of the domestic arrivals hall on the ground floor. After collecting their baggage, passengers arriving on domestic flights must leave the hall through this passage to access various ground transportation connection areas. There are no diverging passages, enabling 100% coverage of all domestic arriving passenger flow.
Outdoor light box at the Domestic Arrival Welcome Hall on 1F is situated along the core outdoor circulation path outside the Domestic Arrival Welcome Hall on Level 1 of the terminal building. It serves as the first outdoor visual media spot for domestic passengers after they collect their baggage, exit the indoor area of the terminal and connect with ground transportation. Boasting an exclusive and irreplaceable circulation path, it fully covers all domestic arriving and exiting passenger flow.
This spot is located at the outbound section marking the end of passengers' journeys. Passengers move at a leisurely pace, feeling physically and mentally relaxed with no sense of hurry. They have very low resistance to brand advertisements and show a markedly higher level of receptiveness.
As the only passage for arriving passengers to exit the baggage claim area, this media asset achieves 100% coverage of domestic arrival passenger flow, enabling comprehensive and precise reach of target audiences. The relatively long dwell time allows ample opportunity for in-depth penetration of brand messages, ensuring advertising communications resonate deeply with people.