High-altitude billboards are a highly visually impactful core form of advertising media. They are usually hung above the main passage of the waiting area or the upper space of the boarding gate area, with the billboards occupying the high point of passengers' sight.
Located right next to the security checkpoint exit, it is the first spot visible to passengers as they exit the security channel, covering 100% of all domestic departing passengers checking in on the third floor, ensuring high-frequency exposure of the brand information.
This booth is located on the third floor, in the core passage before the departure security check, adjacent to the transition area between the check-in area and the security checkpoint. Passengers can face the booth directly without having to detour, with no diversion of passenger flow or visual obstruction, making it a true mandatory contact point.
This area is a necessary checkpoint for passengers to collect luggage, wait for airport pickups, and proceed to departure channels. It provides 100% coverage of domestic arriving passenger flow, with no visual distractions and highly focused attention, mainly covering core carousel areas such as Carousel 49 to form a carousel-surrounding media array.
Its entrances and exits, as places that owners pass through daily, have stable traffic and frequent interactions between vehicles and pedestrians, providing a natural high-reach scenario for brand communication. It covers the permanent residents of the community, serving as a necessary touchpoint for daily travel and returning home, achieving stable and high-frequency exposure and accurately connecting with the local consumer population.
Frame advertisements are presented in the form of mirror frames inside the elevator car, using high-definition printed images. The visuals are clean and unobtrusive, becoming the sole focus of attention, naturally enhancing information reception and brand recall, significantly improving brand memory and favorability, allowing the advertisement content to achieve nearly 100%.
With its accuracy, mandatory nature, purity, and high cost-effectiveness, elevator advertising can directly penetrate social barriers, precisely reach the core population with the strongest consumer decision-making power in the city, and quickly embed brand information deep into residents' memories.
The advertising format cleverly takes advantage of residents' fragmented time while waiting for the elevator, forcibly occupying their visual focus in a closed and undisturbed environment, making the reach of brand information much higher than that of traditional advertisements.