There are Henderson Celebrity Shopping Center, Shanghai Daimaru Department Store, etc., covering the audience with medium and high spending power; Located at the intersection of Nanjing East Road and Henan Middle Road, facing Nanjing Road Pedestrian Street, covering tourists, close to Shanghai's main subway line Line 2 and Line 10 Nanjing East Road Station, the flow of people and vehicles is huge
The advertising format is not a simple visual implantation, but a complete chain from functional requirements to emotional resonance by embedding brand information into the daily details of the flight scene
The headrest scarf becomes the most intimate point of contact with the body, whether it is adjusting the seat angle, taking a short break, or taking a short break, the brand's elements always sneak into the eye in a soft but high-frequency way
Through in-depth cooperation with IP, government and enterprises, and full-scenario communication design, investors can not only achieve a significant increase in brand awareness, but also tap derivative value such as cultural and tourism linkage and product sales, which is a strategic investment choice that combines brand building and commercial returns
Through the high-frequency use scenarios of boarding passes throughout the waiting, boarding and flight process, brand information is embedded in the key nodes of the travel experience
Breaking through the single-point reach limitations of traditional advertising, brand information is embedded in the core scene of the travel experience through the personal belongings that passengers frequently touch throughout the flight
The advertising coverage density is significantly higher than that of other cabin media, and the advertising information continues to penetrate in the high-frequency interaction of passengers placing and retrieving luggage, with an average single contact time of more than 20 minutes
The advertising form is based on the small table directly in front of the passenger's line of sight, and the brand information is presented in a high-definition and visually impactful way through 3M paper-adhesive four-color printing technology