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- Media Map
| Area：International | Type：airport | Frequency：648 |
| Address：Cairo International Airport, Egypt | Format：led | Duration：10s |
| Location：Departure Concourse C, Terminal T2 | Min Qty：1 | Operating Time：6-24o'clock |
| Size：1.96 m (W) x 1.92 m (H) | Min Period：month |
Occupying the premium airside prime traffic corridor at Egypt’s gateway, this location sits on the mandatory passage for passengers after security clearance. All passengers heading to boarding gates in Concourse C will pass the screen without diversion blind spots, enabling comprehensive audience reach by default. After clearing security, passengers enter the waiting phase with a relaxed mindset and ample spare time, and travel at a slower pace. This greatly increases the likelihood of them viewing the advertisement in full and effectively strengthens brand recall.
The wrapped column design enables all-angle coverage. Passengers can view the advertisement from every position whether walking through, lingering or waiting. Integrated with the arrivals lounge space, the wrapped column creates a three-dimensional media environment. Unlike flat media, it is more likely to draw passengers’ voluntary attention and delivers 360° coverage free of visual dead zones. Passengers can clearly receive advertising content no matter which direction they enter or traverse the lounge, effectively broadening brand reach and deepening brand memory.
The corridor of Concourse C features a spacious and transparent layout with modern, minimalist and elegant overall decoration. There are no clustered light boxes, banners or scattered advertisements around the location, nor any obstructions from pillars or walls, offering wide viewing angles. The high-definition dynamic LED screen serves as the core visual focal point of the area. Dynamic visuals are more appealing than static advertisements and can quickly capture passengers’ visual attention within this uncluttered communication environment.
The regional passage features an open and unobstructed layout without column barriers or cluttered advertisements. The screens boast an excellent viewing angle and striking visual impact. After security screening, passengers enter a relaxed state while waiting for flights, moving at a slower pace with ample spare time. This enables them to fully absorb advertising content, significantly improving brand recall and communication conversion rates. The exposure stability and effective reach far exceed those of conventional airport advertising positions.
Corridor C has a clean and spacious passage free from dense light boxes and competitive multi-screen distractions. Its large screens deliver powerful visual impact. Digital LED technology supports dynamic creativity and real-time updates of promotional videos, offering stronger expressive power compared with static advertisements. It meets diverse marketing needs including new product launches, investment promotion and corporate image building. Equipped with professional airport-grade high-definition hardware, the screens maintain stable image quality day and night, presenting outstanding visibility under both natural daylight and indoor nighttime lighting.
The wrapped-column LED screens possess four core strengths: high-value passenger flows in both arrival and departure areas, mandatory exposure during stays at the transportation hub, as well as immersive creative visuals. They serve as an irreplaceable three-dimensional brand touchpoint along the arrival route of Nanjing Lukou International Airport. Ideal for premium brand display and localized precise conversion, they can form a full-link communication loop together with media in the baggage claim hall and exit areas to amplify communication effectiveness and achieve targeted reach instead of indiscriminate mass advertising.
