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| Area：Jinan | Type：high-speed railway | Frequency：180 |
| Address：No.6 Qilu Avenue, Huaiyin District | Format：large screen | Duration：10s |
| Location：Waiting Hall of Jinan West Railway Station | Min Qty：1 | Operating Time：6-22o'clock |
| Size：57m(w) x 8m(h) | Min Period：month |
Located at the prime central spot on the far west side of the second-floor waiting hall of Jinan West Railway Station, the screen faces all incoming passengers and covers the full passenger flow routes including escalator ascent, general waiting areas and ticket checking passages. It is the first visual medium passengers see upon entering the waiting hall with zero obstructions and no blind spots in passenger diversion. The full screen content can be viewed completely from any spot inside the hall, making it the only all-area super large screen media across the entire station.
Passengers face this large screen throughout the whole process of security check entry, escalator ascent and ticket checking. The complete screen visuals are visible from every corner of the hall without any obstructions or diversion blind spots, covering 100% of all departing passenger traffic. As the first visual medium catching passengers' eyes the moment they step into the waiting hall, it delivers natural visual interception. Passengers stay in the waiting area for 5 to 20 minutes and view the screen repeatedly, resulting in far longer effective viewing time than escalator advertisements and greatly enhanced memory retention. The daily effective exposure reaches millions of impressions.
Serving as the core medium under the First Sight Media Strategy that covers all incoming passengers, it achieves over 128,000 daily exposures. This giant screen enables an immersive integrated experience combining visuals and physical space. Its oversized curved design delivers striking immersive visual impact, with far stronger brand exposure effectiveness than traditional light boxes. Whether for static premium brand image display or dynamic product showcase, it creates an overwhelming visual and spatial shock. The huge LED display format significantly improves information retention and memorability, instantly capturing the attention of passing passengers.
The large screen occupies the entire main wall independently with no cluttered advertisements around, boasting a neat and grand environment that perfectly fits the brand image presentation of high-end brands. Foot traffic surges significantly during holidays. Its core audience mainly consists of business executives, government and enterprise staff, as well as mid-to-high-end tourists aged 25 to 55. High-quality audiences with high income and strong decision-making power are highly concentrated, precisely matching the advertising placement demands of brands covering automobiles, real estate and finance, digital technology, urban cultural tourism, government and enterprise investment promotion, and more.
With an overall dimension of 57m × 8m and a total area of approximately 480 square meters, it supports the display of 4K/8K ultra-high-definition videos, HDR high-dynamic-range imaging and naked-eye 3D creative content. Its unique micro-arc curved design fits the dome structure of the hall, creating an immersive surrounding visual experience. Featuring a wide color gamut, high contrast ratio and an ultra-wide viewing angle, it is equipped with an intelligent adaptive light sensing adjustment system to deliver vivid colors and crisp imaging day and night with excellent viewing effects from both near and far, delivering far stronger visual impact than ordinary flat large screens.
As a landmark giant digital media along the Beijing-Shanghai High-Speed Railway, it combines striking visual impact brought by its massive size with the authoritative scene endorsement of high-speed rail hubs, enabling brands to create exclusive hub business cards. It supports diverse content formats including regular video rotation, customized naked-eye 3D creations and holiday-themed special effects. This single screen captures all departing passenger flow of the entire station, bringing massive exposure volume. The curved large screen is inherently Instagram-worthy, easily prompting passengers to share content spontaneously on social media platforms and achieving dual communication benefits combining offline exposure and online viral spread.
