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| Area：Zhuhai | Type：airport | Frequency：0 |
| Address：Zhuhai Jinwan Airport | Format：Light box | Duration：0 |
| Location：Corridor of Domestic Baggage Claim Hall on 1F | Min Qty：1 | Operating Time：0-24o'clock |
| Size：1.940m*2.915m | Min Period：year |
Located on the wall of the main corridor / east-west connecting corridor in the domestic arrival baggage claim area on Level 1 of Terminal T1, this passage is the mandatory exit route for passengers after collecting their luggage. It achieves 100% coverage of all domestic arrival passenger flow and sits on the core visual axis of the hall with no obstructions or passenger diversion. Offering close-range and long-duration exposure, it ranks as the second prime visual zone in the arrivals area. The dynamic light box integrates static and dynamic effects, standing out prominently in the corridor and attracting over three times more attention than standard light boxes.
There are a limited number of advertising spots in this corridor section, so a placement here can drastically cut down visual competition from rival brands. This connecting corridor features just one exclusive, irreplaceable spot unblocked by any other advertisements, capturing passengers’ full attention. Passengers spend roughly 5 to 8 minutes walking through the exit passage, resulting in sustained close-range exposure that delivers strong brand memorability. The expansive screen naturally creates an immersive visual gallery within the narrow corridor, catching passengers’ eyes even from a distance and lending a powerful presence to brand displays that clearly differentiates it from conventional small wall-mounted media.
Leveraging the status of Zhuhai Jinwan Airport as the pivotal air hub on the western bank of the Guangdong-Hong Kong-Macao Greater Bay Area, this spot consistently covers tens of millions of domestic arrival passengers annually. The passenger flow route in this space has a gentle gradient, putting passengers in a relaxed state free from the rush of travel. They demonstrate high receptivity to brand messaging with deep memory retention, delivering outstanding penetration and communication effects. The audience demographic consists of high-end, quality individuals with robust purchasing power and decision-making capacity, featuring a stable and precise population structure: business travelers account for 40% of visitors, while mid-to-high-end tourist groups make up 35%.
The wall along the east-west main corridor of the Domestic Arrival Baggage Claim Hall on Floor 1 forms the sole mandatory passage for passengers heading to the exit after collecting their luggage. This location sits on the core visual axis within the hall, with no passenger flow diversion or visual obstructions. It achieves 100% coverage of all domestic arrival passengers. Serving as the final key brand exposure touchpoint right after passengers wait for their baggage and before they leave the station, it qualifies as a high-tier prime advertising spot in the arrival hall.
This advertising installation is a rare, exclusive featured spot within the baggage claim hall. The advertising resource is scarce and irreplicable. Free from extraneous competing advertising visuals in the corridor, it can exclusively capture the full attention of all exiting passengers. Boasting an extra-large, extra-long display surface paired with dynamic motion display effects, it moves beyond the limited presentation format of traditional static light boxes. Its eye-catching power far outperforms standard wall-mounted advertisements, delivering maximum visual impact and brand recognizability.
Leveraging the steady passenger volume at the West Pearl Hub, this corridor light box boasts rare positioning, differentiated dynamic display formats, and high-value targeted passenger groups. It delivers dual value: stable short-term cash flow returns and medium-to-long-term asset appreciation driven by expanding passenger traffic. Multi-layered, multi-angle exposure across the full baggage claim passenger journey amplifies overall brand communication momentum and unlocks greater premium potential for integrated marketing campaigns. It can either be retained as a premium self-operated advertising asset by advertising operators or deployed by brands for long-term market positioning outreach.
