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- Media Map
| Area：Wuxi | Type：Outdoors | Frequency：120 |
| Address：No. 99-1, Renmin Middle Road, Luoshe Town, Huishan District | Format：led | Duration：15s |
| Location：Xingda Shopping Mall | Min Qty：1 | Operating Time：8-21o'clock |
| Size：9m(宽)×10m(高)=90㎡ | Min Period：month |
This large screen is located at the core crossroads of Renmin Middle Road in Luoshe, on the main facade of Xingda Shopping Mall, directly facing the two-way main road. It stands at the intersection of the old town of Luoshe, the town government, pedestrian street and established residential communities, offering an unobstructed view within 500 meters. The traffic light waiting area creates guaranteed audience exposure. There are no large screens of the same standard within a 3-kilometer radius. It dominates the passenger flow of Luoshe and surrounding towns including Yangshi, Shitangwan and Qianqiao, serving as the core outdoor media with the most stable traffic and widest coverage across the western towns of Xishan District.
It mainly targets local residents aged 25 to 55, housewives, individual business owners and commuting white-collar workers. This group makes consumption decisions quickly, maintains strong offline engagement, and rigid demand consumption accounts for over 80% of their total spending. The screen is ideal for advertisements related to local services, supermarkets & home furnishing, education & medical care, banking and real estate, delivering both brand building and sales conversion with outstanding customer attraction capabilities. The daily vehicle and pedestrian flow exceeds 80,000, and surges to over 150,000 on holidays. The traffic light waiting area ensures mandatory viewing. The screen stays on for 13 hours every day, with each 15-second advertisement playing around 120 times on average, generating an annual exposure of more than 50 million person-times.
Supported by well-established residential communities and office buildings along the inner ring road, the venue enjoys steady passenger flow all year round with a remarkable surge during holidays. The media matrix realizes full-path coverage ranging from attracting audiences at entrances, immersive experience in atriums, exposure on each floor to check-in activities on streets. Its core audience consists of urban white-collar workers, young middle-class groups and fashionable families aged 25 to 45, who feature strong purchasing power and high brand loyalty. High-net-worth office workers in office buildings, residents of surrounding high-end communities and subway commuters form a stable passenger base all year round, with flow hitting new highs on holidays.
As an important town in Wuxi, it boasts a large and stable permanent population. The LED screens in shopping malls can precisely target residents, household consumers and local merchants within a 3 to 5-kilometer radius. Featuring high brightness, vivid colors and dynamic display effects, they deliver strong visual impact, instantly catch the attention of passers-by and greatly improve the reach of advertising messages.
Installed on the main street-facing facade of Xingda Shopping Mall, this location sits at the intersection of the commercial, government and residential cores of the old Luoshe Town. As a high-traffic outdoor media spot in Luoshe Town, it occupies the prime visual position at the core road junction of the town. There are no competing large screens of the same level nearby to divert traffic, enabling it to dominate the overall foot traffic of Luoshe and surrounding towns including Yangshi, Shitangwan and Qianzhou. It serves as a high-quality core outdoor advertising resource for brands to expand into towns, cultivate local markets and drive effective customer acquisition in the western towns of Xishan District, Wuxi.
Combining four core strengths — superior location, accurate audience coverage, excellent hardware and exclusive scarcity — this outdoor LED screen perfectly integrates exposure value, communication value and commercial value. It acts as an ideal medium for brands to reach high-net-worth groups in Central China, as well as a top choice for high-end and differentiated brand communication. It helps brands achieve efficient exposure, in-depth market penetration and value growth in the core market of Wuxi.
