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| Area：Wuhan | Type：Community | Frequency：0 |
| Address：No. 37 Jiangsheng Road | Format：barrier gate | Duration：0 |
| Location：Yujiang Mingyuan | Min Qty：1 | |
| Size：2400*750 | Min Period：week |
Barrier gate advertisements are installed at the ground level and underground garage entrances of the residential community, covering all the main daily routes of the residents. The average daily passage frequency for residents reaches 4–6 times, creating a high-frequency, mandatory, and low-interference contact environment. When vehicles or pedestrians wait for the barrier to lift, their gaze naturally focuses on the advertisement on the barrier arm, resulting in high attention to the information with almost no competition from other ads, forming an efficient information vacuum scenario.
Located at the main entrance of Yujiang Mingyuan Community, No. 37 Jiangsheng Road, Wuchang District, Wuhan, adjacent to the intersection of Baishazhou Avenue and Jiangsheng Road, it serves as the core community media that precisely reaches high-net-worth residents in the Wuchang Wutai Gate - Baishazhou area who own homes and cars
Vehicles entering or leaving the community must wait for the barrier to lift, with an average waiting time of 8–12 seconds. Pedestrians naturally pause their gaze when passing the access control, ensuring 100% mandatory ad exposure without interference from other ads. This increases recall by more than three times. Residents enter and exit the community 2–3 times per day on average, resulting in an average daily ad exposure frequency of 3.6 times per person, exceeding 100 exposures per month, thereby forming a complete communication chain of repeated memory, brand recognition, and purchasing decisions.
With its precise audience targeting, high-frequency exposure, and efficient conversion capabilities, barrier gate advertising in Yujiang Mingyuan Community has become the preferred community media platform for brands aiming to deepen their presence in the southern Wuchang community market and enhance regional influence.
Barrier gate advertising's core advantages lie in mandatory viewing, targeting high-net-worth individuals, high-frequency reach, contextual marketing, and cost-effectiveness. It is the preferred community media for deeply cultivating the Wuchang Wutai Gate-Baishazhou area community market, providing brands with full-chain communication value from exposure to conversion. Its advertising conversion rate is 50% higher than traditional advertising.
Located at the intersection of Jiangsheng Road and Baishazhou Avenue in Wuchang, 585 meters from Fenghuocun Station on Metro Line 5, it serves as a traffic hub for the Wutai Gate-Baishazhou area. Its advertising reaches a 3-kilometer surrounding area. With its five core advantages—mandatory reach, precise audience targeting, high-frequency exposure, contextual conversion, and cost-effectiveness—it has become an efficient media platform for brands to deeply engage with the southern Wuchang community market and enhance regional influence, helping brands upgrade their marketing from broad awareness to precise conversion.
Barrier gate advertising, leveraging its unique contextual positioning advantage, has become a core medium for brands to cultivate the local market. At the entrance and exit of Wuhan Yuxiang Mingyuan Community, barrier gate advertising benefits from precise audience targeting, superior location, and the inherent communication characteristics of barrier gate media, creating an investment value that combines accuracy, long-term effectiveness, and high cost-effectiveness.
The core of its investment value lies in the combination of precise audience targeting, mandatory contextual reach, cost-effectiveness, and regional value-add potential. Leveraging the media attributes of regional development dividends, the investment value of advertising is not limited to immediate exposure and conversion; it can achieve brand exposure while deeply penetrating user minds, forming a complete communication chain of repeated memory, brand recognition, and purchase decision.
