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| Area：Chengdu | Type：Outdoors | Frequency：120 |
| Address：No. 37, Fujia Dam Road, Dafeng Street, Xindu District | Format：led | Duration：15s |
| Location：Longfor Jincheng Tianjie | Min Qty：1 | |
| Size：14m*11m =154㎡ | Min Period：month |
Jinchen Tianjie targets young families and new city residents as its core customer base, attracting a large number of families and young professionals aged 25–40, who have strong spending intentions and high social activity. The LED not only conveys brand information but also participates in constructing local lifestyle aesthetics through trendy visual language, becoming a digital interface connecting commerce, community, and urban culture.
Located at the intersection of Datian Road and Beixing Avenue, a main route to the city center with six lanes of traffic in both directions, it experiences heavy traffic with over 200,000 daily passersby. The screen faces the open intersection with no building obstructions, offering a visible distance of over 120 meters, ensuring that brand information can still capture audience attention clearly even in fast-moving scenarios, achieving efficient pass-by engagement.
The project is adjacent to Shixi Park Station on Metro Line 5 and near the under-construction S11 city railway. In the future, it will integrate into the northern Chengdu metropolitan area half-hour economic circle, seamlessly receiving a large volume of cross-regional commuters and consumers. A large screen placed here can cover significant foot and vehicle traffic, providing advertisers with very high exposure and brand communication effectiveness.
As a core visual landmark of Longfor Commercial in northern Chengdu, the LED screen attracts significant attention from both residents and tourists. Whether for daily shopping, leisure, entertainment, or festival celebrations, this area is a hotspot for crowds, providing advertisers with a stable audience base and delivering a striking visual experience to viewers, enhancing the appeal and memorability of advertisements.
Longhu Jincheng Tianjie, located at the core of the Dafeng area along Chengdu's northern central axis, is a benchmark for commerce and a driving force for consumer vitality in the northern sub-center of Chengdu. The LED screen standing at the main entrance of the plaza, with its highly recognizable visual impact, has become a core medium connecting commercial traffic, urban culture and tourism, and citizens' daily lives. As a visual extension of Tianjie’s positioning as a commercial hub, park, and lifestyle space, it is not only an important window for the mall's external image but also a high-quality platform that activates offline traffic and enhances brand value through precise audience targeting, excellent visual presentation, and diverse content delivery.
As the core visual medium of the commercial area, it will directly capture this growth dividend. Its advertising capacity and demand will increase in line with the maturity of the commercial zone. Leveraging the 'One City, Three Zones' strategy in Xindu District, it aims to enhance the capabilities of key billion-level commercial districts, with plans to introduce at least eight new flagship brand stores. At the same time, by capitalizing on major transportation projects and industrial upgrades, it will continue to attract high-quality population, steadily raising the vitality and maturity of the commercial area.
The core advantage of the large screen lies in its deep integration with the development strategy of Xindu District, precisely gaining benefits from commercial upgrades, flagship store openings, transportation improvements, and population quality improvement, thus building a core competitiveness based on policy empowerment, traffic support, and value conversion. It becomes the preferred medium for brands to deeply develop the northern Chengdu market and connect with high-quality consumer groups, with its media value continuously increasing along with regional development.
The key is its deep alignment with Xindu District's 'One City, Three Zones' development strategy and the Chengdu metropolitan area's integration process, precisely harnessing the multiple dividends generated by commercial upgrades, flagship store openings, transportation improvements, and population quality enhancement, thereby establishing core competitiveness through policy empowerment, traffic support, and value conversion.
