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| Area：Chengdu | Type：Outdoors | Frequency：120 |
| Address：No. 222, Taisheng South Road, Qingyang District | Format：led | Duration：15s |
| Location：SEG Plaza | Min Qty：1 | |
| Size：9.95m*6.27m =62.4㎡ | Min Period：month |
Located at the intersection of North Section 4 of the First Ring Road and Fuqing Road in Chengdu, it sits in the core area of the University of Electronic Science and Technology—Jianshe Road commercial district. As an important digital communication medium on the mature tech and consumer corridor in the eastern part of the city, the LED screen serves as the visual focal point of the exterior of the SEG Plaza commercial complex. This LED display not only enhances the project's own sense of technology and modern image but also becomes a high-frequency information window for nearby universities, residents, and commuters.
The LED naturally integrates into this mixed scene of technology and daily life, serving the marketing needs of on-site merchants while providing external brands with a high-quality platform to precisely reach young audiences, family customers, and IT professionals. With its locational versatility, audience precision, scenario adaptability, and operational flexibility, it has created a unique and efficient outdoor media advantage within the eastern business district. As an important communication node connecting technology, education, and community life, its value far exceeds that of ordinary street-facing advertising screens.
SEG Plaza, located on Taisheng South Road in Qingyang District, Chengdu, is a well-known digital communications and electronics commercial complex in Southwest China. Its LED resources form a three-dimensional media matrix covering the core traffic of the digital business district, serving as an important display platform for brands to reach young consumers and digital enthusiasts.
Based on an integrated traffic ecosystem of universities, technology, and the community, the LED platform has created a high-reach, highly compatible, and cost-effective regional digital communication platform. It not only provides brand exposure but also enhances conversion effectiveness through a full-chain marketing loop, making it a cost-effective media choice that balances brand building with sales growth.
Relying on the digital core business district of Taisheng South Road and a targeted young customer base, we have built an outdoor and indoor three-dimensional media matrix, combining three core advantages: high exposure, high conversion, and high adaptability. Leveraging its prime business district location and precise young customer base, it has become the preferred media for offline promotion of digital technology brands, offering both brand exposure and sales conversion value.
The core lies in its location in the heart of Southwest's leading digital street, its precise high-value customer base, and the scarcity-driven commercial barrier created by the three-dimensional media matrix of outdoor and indoor spaces. This barrier, deeply integrated with the technical characteristics of LED screens and commercial scenarios, forms a dual investment attribute of stable cash flow and long-term value appreciation, giving it a significant differentiated advantage in the current outdoor media investment field.
The investment value of LED essentially lies in the value loop of scarce locations, precise customer groups, diversified revenue, and long-term appreciation. Its core competitiveness is that the exclusivity of the Taisheng South Road digital core business district creates barriers that are difficult to replicate for media. Meanwhile, the targeted young high-value customer base maximizes the advertising value of LED screens. The diversified profit matrix, combined with the dual drivers of technology and business district, ensures long-term value appreciation.
