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| Area：Wuhan | Type：Community | Frequency：0 |
| Address：No. 25, Xinsheng Road, Wuchang District | Format：barrier gate | Duration：0 |
| Location：Xīnshēnglǐ Community | Min Qty：1 | |
| Size：2400*750 | Min Period：week |
Xīnshēng Lǐ Community is located in the core old town area of Jiang’an District, Wuhan, adjacent to Jinghan Avenue, the Huangpu Road Station of Metro Line 1, and the approach bridge to the Second Yangtze River Bridge. It is a typical mature urban residential community. As a representative high-density urban neighborhood media in an old city area, Xīnshēng Lǐ Community’s barrier gate advertising is especially suitable for brands focusing on nearby services and high-frequency conversions, such as education, fresh food delivery, community group buying, local supermarkets, home appliance repair, insurance, and medical clinics. It is a practical choice for building trust within the community.
With its stable foot traffic, mandatory exposure, high cost-performance, and strong local characteristics, it demonstrates unique and practical communication advantages within a community marketing system. Based on actual living patterns, centered on household consumption, and oriented toward effective conversions, it is a powerful tool for community marketing. It does not pursue grand-scale publicity but focuses on cultivating trust in the last mile. In today’s high-flow cost environment, it provides local brands with a low-cost, high-certainty, and easily implementable path for growth.
The advertising is rooted in the mature residential area of the inner ring of Wuchang, near Wanda Plaza. Leveraging the dense old community’s rich neighborhood atmosphere, it is high-quality community outdoor media that reaches both permanent families and precise consumer groups around the area. Due to the community environment, it naturally possesses the attribute of being recommended by acquaintances, with a trust level 70% higher than regular commercial advertising, quickly lowering the audience’s psychological barriers and enhancing brand favorability and acceptance.
Xinshengli Community is located in the core commercial area of Wuchang Jiyuqiao. The residential structure is stable, and consumption needs are clear, making it a precise match for local lifestyle services and family-oriented brands. This provides solid support for advertising conversion. High-frequency visits from surrounding areas repeatedly expose visitors to the brand, continuously deepening brand impressions and steadily increasing brand penetration in the community and nearby areas.
Barrier gate advertising is based in the mature inner-ring communities of Wuchang Jiyuqiao, with its core competitiveness being the combination of mandatory reach, low disturbance, and high trust. Relying especially on the strong neighborhood atmosphere of these old communities, it naturally possesses the characteristics of word-of-mouth recommendations, with trust levels 70% higher than regular commercial advertising. This can quickly lower the audience's psychological defenses and enhance brand favorability and acceptance.
The inner-ring core area of Wuchang Jiyuqiao has a stable and continuously increasing location value, providing strong support for the long-term investment value of barrier gate advertising. As a mature residential area within Wuhan's inner ring, Jiyuqiao is well-equipped with complete amenities and convenient transportation, surrounded by seven metro stations and thirty-seven bus stops. The high mobility of commuter traffic ensures that advertising not only reaches fixed community residents but also high-frequency commuters passing through, effectively expanding brand exposure and further enhancing media value.
As a form of community-precise media, Xinshengli Community in Wuhan offers unique communication value. It helps advertisers effectively reach target audiences, increase brand awareness, and boost product sales, serving as a key physical entry point for brands to connect with families.
