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| Area：Wuhan | Type：Outdoors | Frequency：60 |
| Address：No. 6, Special, Longyang Avenue, Wangjiawan, Hanyang District | Format：led | Duration：15s |
| Location：Wangjiawan Mall | Min Qty：1 | |
| Size：19.45m（W）x11.26m（H）＝219㎡ | Min Period：week |
The creative possibilities for LED large-screen advertisements are limitless. Brands can use dynamic videos, animations, and interactive elements to tell their brand story and create a unique consumer experience. This form of advertising not only enhances brand exposure but also further amplifies its impact through secondary dissemination methods such as social media sharing and mobile phone recordings, allowing brands to find the ideal display platform within the commercial atmosphere of Wangjiawan business district.
The large screen is located at No. 6, Longyang Avenue, Hanyang District, Wuhan, Hubei Province, and is one of the core landmarks of the Wangjiawan business district. It is operated by the Wuhan Moer City Management Branch of Hubei Hengxinde Long Industrial Co., Ltd. As an important part of the commercial complex Wuhan Moer City, it provides a vital platform for regional commercial activities and urban image presentation. As one of the largest shopping centers in Hanyang District, it brings together major anchor stores such as Walmart and Jinyi Cinema, integrating shopping, dining, entertainment, and family-friendly services, which provide a stable commercial demand and passenger flow foundation for the LED large screen.
The Wangjiawan Moer City LED large screen sits steadily at the prime intersection of Longyang Avenue and the Second Ring Road elevated expressway. The screen is embedded in the exterior facade of Wuhan Moer City. To the west, it can cover traffic heading toward the Caidian urban area; to the north, it connects to the Zhi Yin Bridge commuting route; to the south, it directly links to the Chonkou Development Zone. With a visible range of 400 meters, the screen can easily capture the attention of passing vehicles and pedestrians.
Situated in the busiest commercial center of Hanyang, it is adjacent to Dayang Department Store, 21st Century Shopping Center, Carrefour, Haomeijia, and Jinma Kaixuan Home Plaza. Located at the intersection of Longyang Avenue and Hanyang Avenue, it is a necessary route from Jianghan Second Bridge down from Hankou leading to the Chonkou Economic Development Zone and Caidian.
As a visual node on the Golden Cross axis of Hanyang, this LED screen is no longer just an advertising medium. It connects the vitality of the commercial district, city events, and citizens' lives, becoming an important mark of Wangjiawan's upgrade from a traditional commercial district to a trendy landmark. It can be seen right outside Wangjiawan Station on Metro Lines 3 and 4. The surrounding area is clustered with Dayang Department Store and Oiyada Home Furnishings, and a daily foot traffic of 100,000 people has turned this screen into a natural communication hub.
The Wangjiawan commercial district is located at a key point on Wuhan's Second Ring Road, serving as a hub linking the old Hanyang district, Sino-French Ecological New City, Wuhan Economic & Technological Development Zone, and Hankou CBD. Daily traffic exceeds 800,000 people, and Metro Lines 3 and 4 intersect here, forming a three-dimensional transportation network of subway, elevated road, and main arteries, covering all three towns of Wuhan and surrounding urban areas. Moer City, as the core carrier of the commercial district, has a daily foot traffic of 55,000, with weekend peaks over 70,000 and an annual total of about 20 million, providing a high-density and high-spending audience base for the screen.
The screen is located at the intersection of Longyang Avenue and the Second Ring Road elevated highway, with a visible distance of up to 400 meters, covering both main road traffic and shopping mall foot traffic. Vehicles often experience long stops in the traffic flow, and the foot traffic mainly consists of families and young groups, which highly aligns with the demands of FMCG, automotive, and parent-child category advertisers. For example, during the New Year period, Moer City recorded a single-day peak foot traffic of 82,000, and advertisement exposure can increase simultaneously.
