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| Area:Chongqing | Type:Outdoors | Frequency:60 |
| Address:Middle section of Nanbin Road, Nan'an District, Chongqing | Format:led | Duration:15s |
| Location:Crown International Center | Min Qty:1 | |
| Size:23m×142m×2面=6532㎡ | Min Period:week |
The geographical location of this LED screen is exceptional, nestled against the mountains and facing the river, adjacent to the Yangtze River and the Yuzhong CBD business district, with a daily foot traffic of 600,000 people, soaring to 1.8 million on holidays, making it a golden platform for brand display. Through the LED screen, brands can engage in deep dialogue with the city’s culture, transforming advertising from mere information transmission into an integral part of the city’s aesthetics.In the vibrant city of Chongqing, the LED screen at Crown International is not just an advertising medium, but a new symbol of urban culture that witnesses the prosperity and changes of Chongqing while carrying the city’s hopes and dreams for the future. The Crown International LED screen showcases Chongqing's unique charm to the world.Crown International is located at 68 Nanbin Road, Nan'an District, Chongqing, and is a river-view complex that integrates residential, hotel, and office spaces. The twin towers' dual-sided screen design creates a striking display effect, while the nighttime light show harmonizes with the night view of the Yuzhong Peninsula, establishing itself as a city landmark, reaching high-consuming demographics in Chongqing's main urban area as well as national tourists, making it suitable for high-end brand marketing such as luxury goods, automobiles, and cultural tourism.Facing the river with mountains behind, it offers visual delights that rival those of Nanshan, with the soft glow of lights gradually rising, separated by the surging river, embodying the intense spirit of a robust city meeting the gentle nature of water. This enchanting visual experience outside the window beautifully bridges dreams and reality. The electronic screen at Crown International, situated in the middle section of Nanbin Road, sees an average foot traffic of 600,000 people daily, with 1.8 million on holidays, and a daily vehicle traffic of 200,000.
Located in the middle section of the Nanbin Road in the Nanan District of Chongqing, adjacent to the Yangtze River and the Yuzhong CBD, with mountains at the back and the river at the front, the twin tower-shaped building creates a visual echo with Nanshan. This riverside complex integrates a five-star hotel (Crowne Plaza), office buildings, and apartments. It sits at the arterial road of Nanbin Road and the scenic central axis, handling an average daily traffic flow of 800,000 vehicles and 600,000 sightseeing pedestrians. Among them, 200,000 vehicles experience a forced gaze effect due to the curves of the riverside road, resulting in a 300% increase in active advertisement reception rates compared to indoor commercial areas.As a core component of Chongqing's 'Light Show on Both Sides of the River,' the LED screen on the exterior of the Crowne International is not only a prime carrier for commercial advertisements but also an important window for the dissemination of urban culture. Its massive scale and geographical location give it a unique position in the outdoor media landscape of the Southwest region, and it has been repeatedly rated by the media as one of the 'must-visit night scene landmarks in Chongqing.'Media is not only a super carrier for commercial communication but also a dynamic totem of urban culture. By implementing a triadic model of 'geographic location, technological innovation, and content operation,' it has redefined the value boundaries of outdoor media, becoming a strategic high ground for brands to seize the Southwest market. Focusing primarily on showcasing high-end brand images, it covers fields such as automotive, luxury goods, and finance. Since 2022, Cool Technology has contracted the screen to convey brand visions and attract a young audience.As a city-level traffic entrance, a carrier of technological innovation, and a recipient of policy dividends, its investment value has surpassed traditional outdoor media categories, becoming a multifaceted urban asset with stable cash flow, potential for asset appreciation, and strategic synergy effects. With an average daily foot traffic of 600,000, and soaring to as high as 1.8 million during holidays, the Crowne International's LED screen has become a golden platform for brand exposure, providing clear picture quality without any obstruction, capable of accurately reaching every audience in the core area of Nanbin Road. This high traffic and high exposure characteristic make the LED screen an excellent carrier for enhancing brand value.


















