- Photos
- Specs
- Advantages
- Value
- Media Map
| Area：Guangzhou | Type：Outdoors | Frequency：0 |
| Address：No. 16 Huaxia Road, Zhujiang New Town, Tianhe District, Guangzhou | Format：large screen | Duration：0 |
| Location：R&F Yingkai Plaza in Zhujiang New Town | Min Qty：1 | Operating Time：0-24o'clock |
| Size：14.8m宽×13.86m高=205.13㎡ | Min Period：year |
R&F Yingkai Plaza is a large-scale composite real estate project that integrates office buildings and shops. It is located on the west side of the central axis of the Zhujiang New Town CBD, with a well-developed transportation network. It is adjacent to R&F Center, Grand Hyatt Guangzhou, Guangzhou International Financial Center, Guangzhou Grand Theatre, and the new museum as well as other landmark buildings. The underground connects to Zhujiang New Town Station, which intersects with two subway lines, making it a core area of Guangzhou's urban landscape. Its superior geographical location is irreplaceable and the most valuable and promising commercial land in Zhujiang New Town. In this geographical core, an international network of famous companies, brands, and elites will emerge, forming a central hub for development that plans strategically and achieves success from a distance.R&F Yingkai Plaza is a mixed-use project located on the west side of the central axis of Zhujiang New Town CBD, developed by R&F Properties. With a total construction area of 178,000 square meters, it includes high-end office buildings and luxurious shops. Its geographical location is outstanding, adjacent to landmarks such as the Guangzhou International Financial Center and the Guangzhou Grand Theatre, with direct underground access to Zhujiang New Town Station on subway lines 3 and 5.Located on the west side of the CBD central axis and forming a golden triangle with the East and West Towers, it covers high-traffic commercial entities such as the K11 Shopping Center within a 500-meter radius. The APM line directly reaches the Canton Fair Exhibition Hall, hosting over 200 exhibitions annually, naturally creating a high-exposure scene. The media advantages at position 2 need to be assessed in conjunction with its specific location, but the overall project's geographical traffic, hardware configuration, and CBD attributes already constitute a significant advertising value foundation.
Guangzhou Zhujiang New Town R&F Yinkai Plaza is a benchmark project of super Grade A office buildings developed by R&F Properties. It is located at No. 16 Huaxia Road, in the core area of the CBD, adjacent to iconic buildings such as the Guangzhou International Financial Center and R&F Center. The underground directly connects to Zhujiang New Town Station on Metro Line 3/5, boasting a prime location that is unparalleled. Nearby commercial complexes like Tianhe City and Zhengjia Plaza utilize ‘numbered’ advertising space, and R&F Yinkai Plaza stands out as a high-end business complex. R&F Yinkai’s No. 2 advertising space, leveraging four core competitive advantages of core location, high-end audience, technological advantages, and ecological synergy, has become a rare 'brand-effect unified' advertising resource in Zhujiang New Town and even the South China region. Its value lies not only in the exposure of physical space but also in its deep integration with urban culture and commercial ecology, providing brands with a comprehensive solution from awareness to conversion. The ground is adjacent to major urban roads like South China Expressway and Xinguang Expressway, with a 15-minute access to Guangzhou South Station and Baiyun Airport, forming a composite communication network of 'rail and road'. Advertising information can quickly spread to core cities in the Guangdong-Hong Kong-Macao Greater Bay Area, and K11 shopping art center is concentrated within a 300-meter radius.
