- Photos
- Specs
- Advantages
- Value
- Media Map


| Area:Beijing | Type:Outdoors | Frequency:60 |
| Address:Juntai Department Store on the west side of Xidan Beidajie | Format:led | Duration:15s |
| Location:Xidan Juntai Department Store Screen | Min Qty:1 | |
| Size:54.4m × 13.44m = 731 ㎡ | Min Period:week |
The surrounding area is home to numerous financial institutions and world-renowned companies, making the LED screen here an ideal choice for showcasing brand images. The LED screen supports various advertising formats, including 2D and naked-eye 3D, providing customers with a comprehensive visual experience. We also simultaneously operate the LED screen at Xidan Pearl Plaza, forming an advertising matrix that offers brands broader exposure opportunities.The LED screen at Xidan Juntai Department Store is one of the most iconic outdoor advertising media in the Xidan business district of Beijing and boasts the largest visible area for outdoor LED screens along Chang'an Avenue. It is located at 133 Xidan North Street, Xicheng District, Beijing, at the intersection of Chang'an Avenue and Xidan Street, a prime location in Beijing's core commercial area. The Xidan Juntai Department Store LED screen stands out due to its unique geographical position and oversized display surface.The screen stands at the intersection of Chang'an Avenue and Xidan North Street, situated in the heart of the Xidan business district, a traditional high-end shopping center in Beijing, with an average daily foot traffic exceeding one million. Nearby are business landmarks such as Financial Street and the headquarters of the Bank of China, creating a dual radiation effect of "fashion consumption and high-end business." The building housing the screen is adjacent to the Xidan Station of subway lines 1 and 4, covering the bidirectional traffic along Chang'an Avenue and pedestrian flow in the commercial area, possessing "city window" level communication value.Located at the intersection of Chang'an Avenue and Xidan Street, a crucial east-west thoroughfare in the capital, it can simultaneously cover traffic along Chang'an Avenue and shopper foot traffic in Xidan Street. This is the most prominent and largest outdoor LED screen in the fashion-oriented Xidan business district, effectively targeting the elite consumer demographic that favors high-end fashion.
Located at the intersection of Chang'an Street and Xidan North Street, occupying a dual-core node of Beijing's "Urban Central Axis Commercial Dragon Vein", Chang'an Street serves as the national political and cultural axis with an average daily traffic volume exceeding 500,000 vehicles, while the Xidan business district has an average daily pedestrian flow reaching the millions, forming a dual-dimensional matrix of human and vehicular flow. Its radiation range covers not only the consumer crowd of the Xidan business district but also, through the traffic artery effect of Chang'an Street, reaches the business elites, government officials, and domestic and international tourists on Financial Street, creating a tripartite communication space for the high-end consumption mainstream public image of the city.The LED screen at Xidan JunTai Department Store has transcended the traditional advertising medium, becoming a core node in the city's digital ecosystem. It is both a "super interface" for communication between brands and consumers, a smart terminal for urban governance, and a "value hub" for the symbiotic prosperity of technology, culture, and commerce. Its advantages lie not only in leading hardware parameters but also in redefining the boundaries of outdoor media through technological empowerment, scenario innovation, and co-creation of value.As a traditional core business area of Beijing, it is positioned at the golden node where Chang'an Street meets Xidan Street, covering multiple resources including finance, commerce, and culture. The LED screen at Xidan JunTai Department Store is located in this core area, directly facing the core traffic entrances such as Xidan Joy City and Xidan Shopping Mall, and is adjacent to financial institutions like the Bank of China headquarters and Everbright Bank, providing a natural ability to attract high-end clientele.


















