Media Resources

As a cultural landmark of the city, Xintiandi attracts high net worth people with the integration of Shikumen architecture and modern commerce. Its outdoor big brand advertising relies on scarce resources and precise traffic, becoming the core battlefield for brands to seize the market.

The Zhendan Building is located in the core area of Lujiazui Financial District in Pudong, Shanghai, and is one of the highly recognizable skyscrapers along the Huangpu River. Its unique light show advertising format presents brand information in a dynamic light and shadow manner on the curtain walls of super high-rise buildings, creating an immersive visual experience and becoming an indispensable brand communication method in urban night scenes.