The waiting area at the domestic departure security checkpoint of Terminal 2 is the only area where passengers wait before entering the security channel. It is usually cleverly placed on the crossbeam above the security channel, the side surfaces of the queue barriers, or the pillars in the waiting area, positioned exactly in the golden zone of passengers' eye level at the moment they look up after bending down to organize their luggage.
Screen-spamming machines are usually installed at escalator entrances, corridor corners, or in prominent areas of waiting zones. Using high-definition LED screens to loop dynamic content, they can quickly capture the wandering attention of travelers, accomplishing high-frequency information repetition and forcibly embedding brand impressions into travelers' short-term memory.
Located on the mandatory path that travelers take after checking in and before passing security, the exposure rate is nearly 100%. The audience consists of business and leisure travelers with high spending power, occupying the first golden spot in the departure process where travelers spend the longest time, are most relaxed, and their visual attention is most focused.
The baggage claim carousel is the only area where domestic arriving passengers collect their luggage, achieving a forced coverage advertising reach rate of 98% with no traffic loss. With extended dwell time, low interference, and high conversion, it is a prime media space that provides brands with high-end scenario endorsement and an efficient conversion path.
No. 96 Tianhe East Road, Tianhe District, is located in the core of the Tianhe Road business circle. The surrounding area has a dense concentration of office buildings and high-end shopping malls, with residents mostly working in the business circle. It is close to top commercial complexes such as Taikoo Hui, Wanlinghui, and Zhengjia Plaza, with a strong consumer atmosphere ensuring stable advertising effectiveness.
The residential community is located in a mature area of Jiangnanxi, Haizhu District. Its elevators are usually equipped with standard frame positions, covering the community's mainstream consumer groups, effectively strengthening brand memory. It is a high-quality choice for local businesses and lifestyle service brands to deeply cultivate the core community of Jiangnanxi and achieve precise marketing.
As a daily passageway for residents, forming a high-frequency, enclosed, high-quality communication scenario, elevator advertising naturally integrates into the cabin environment, presented in a simple and orderly manner, becoming a community communication medium that is close to life and highly effective in reaching people.
The household structure of Zhusi Gang Community is stable, with strong family consumption capacity. There is high demand for categories such as education, healthcare, home furnishings, and high-end supermarkets, forming a high-value consumer group. It creates an enclosed, undisturbed communication scenario, with proactive attention from passengers reaching 45% within a 90-120 second stay.