The external corridor bridge is the necessary path for passengers moving from the terminal to the aircraft, and it is also the most enclosed and focused period in the boarding process. It cleverly transforms the entire corridor into an exclusive brand display surface, creating a wrapped visual experience.
The elevator frame advertisements in Nanjing Community, relying on the closed and high-frequency elevator usage scenes in the community, have irreplaceable communication advantages. It is adjacent to Dafen Oil Painting Village, which receives over a million visitors annually, and within a 2-kilometer radius, it is surrounded by a stable flow of residents from middle-class communities totaling a hundred thousand people.
Residents in Henggang Subdistrict, Longgang District, Shenzhen, have a single and fixed daily travel route, passing through it more than four times a day on average, allowing advertising information to be implanted in memory in a high-frequency, repetitive manner, providing a natural and high-quality traffic foundation for community advertising dissemination.
An elevator is an enclosed and narrow space. During the waiting and riding process, passengers on average have 30-60 seconds with no place to hide their eyes. Located in the 'golden sightline area' at the passengers' eye level or slightly upward, it forms a natural visual monopoly ensuring that the advertising information is 100% read.
Located in the central area of the domestic arrivals baggage claim hall of Terminal 1, right next to the luggage carousel, it precisely covers all the must-stop points for arriving passengers, achieving 100% mandatory exposure, forming a visual focal point with strong dynamic tension and information efficiency.
The baggage claim area is spacious but visually distracting, and passengers often find themselves in an unconscious wandering state while waiting for their luggage. The central column lightbox, with its 360-degree enveloping three-dimensional form, allows passengers to receive clear visual signals from any carousel without any blind spots.
Located in the crossover mixed-flow area for domestic departing and arriving passengers at Terminal 2, it is a critical node on the path that passengers must take when moving from the check-in area to the boarding gates or from the baggage claim hall towards the exit, achieving dual coverage of the bi-directional passenger flow.
Located in the core area of Malian Road in Xicheng District, media resources are scarce and the advertising environment is high-quality. It can simultaneously reach community residents and surrounding office workers, achieving dual touch for both residential and office coverage with a wider radiation range. The surrounding area has dense public transportation and a large flow of people, resulting in higher advertisement exposure.