The screen stretches horizontally along the entire north facade of THE BOX, covering the full stretch of Chaoyang Outer Main Road from the Dongdaqiao Intersection to Fangcaodi West Street. The visuals can be clearly seen by two-way traffic hundreds of meters away, making this a core location for sustained exposure to commuter vehicles with full coverage of mobile crowds during morning and evening rush hours.
The ice screen is installed on the main facade of the main entrance of THE BOX Chaoyang. It serves as the project's primary urban display facade facing the public. Directly overlooking Chaoyangmen Outer Street, a major urban thoroughfare, it is visible to two-way commuter traffic from a long distance and fully covers the mobile passenger flow during daytime rush hours.
Located at the core crossroads of Chaoyangmen Outer Street, it features an L-shaped folded facade design and serves as a landmark outdoor naked-eye 3D media in the Chaowai Business District. Boasting an unobstructed wide surrounding view with no competing large screens of the same standard to divert traffic, it exclusively occupies the prime first visual spot at the road intersection.
Leveraging the traffic advantages of Wushang Dream Times Super Commercial, Cultural and Tourism Complex, the venue receives an average daily passenger flow of over 110,000, with peak passenger flow doubling during holidays. The oversized atrium with a high ceiling enables three-dimensional coverage across all floors from the 1st to the 8th, allowing repeated multi-frequency exposure to customers entering stores, shopping and taking escalators.
The media outlet is located at Exit A of Baotong Temple Station on Metro Line 2, serving as the only exclusive underground passage leading directly to Wushang Dream Times. With no forks or diverging paths, all consumers taking the metro to Dream Times must pass through this spot, enabling full coverage and zero loss of passenger flow.
Located outside the main entrance square on East Street of Wushang Dream Times, it stands at the convergence hub of the mall's main pedestrian passage, surface parking lot, popular Chinese-style block and ski resort, serving as the only essential visual node for people entering and exiting the business district.
Area A on the basement level one serves as the sole core circulation route underground of the project. It seamlessly connects the direct access passage of Baotong Temple Metro Station, the trendy DREAM BOX block, a premium supermarket and Sony Central China Direct Store. This spot is a mandatory thoroughfare for 100% of all visitors including shopping consumers, commuters, self-driving tourists and cultural and leisure crowds.
The exclusive dual-channel LED media with subway connection at Wushang Dream Times. The two channels A and B are arranged in pairs in both directions, occupying all passenger entrances leading to the station of Baotong Temple Station on Metro Line 2. It is an extremely scarce and non-replicable pre-metro digital media resource within the commercial complex.