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- Media Map
| Area：Shenzhen | Type：Outdoors | Frequency：0 |
| Address：3001 Shennan East Road | Format：Light box | Duration：0 |
| Location：Jincheng Building | Min Qty：1 | Operating Time：18-22o'clock |
| Size：54.88m(W)×6.5m(H)=356.72㎡ | Min Period：year |
Located directly above the traffic lights at the intersection, it allows the audience to pay more attention to the advertisement while waiting at the red light, greatly increasing the brand message's reach. The intersection is open and unobstructed with a visible distance of 800 meters. Red-light stops extend exposure time, ensuring forced exposure without interference, with a single touch duration of over 5 seconds, which significantly enhances memorability compared to ordinary outdoor ads. It covers both vehicular and pedestrian traffic in both directions, maximizing exposure efficiency.
Adjacent to Shenzhen Metro Line 2 Hubbei Station, a 5-minute walk to Line 1/3 Laojie/Guomao stations, with vehicle stop times at red lights of 30–60 seconds, ensuring forced exposure without interference. Positioned directly on the main road of the bustling Dongmen business district, it not only reaches traffic from Luohu toward Futian but also faces dense north-to-south traffic on Dongmen South Road. The daily pedestrian and vehicle flow exceeds 800,000, with a total area of 356 square meters and a moderate height, making it easily visible to people.
The lightbox is set at a moderate height, friendly for both pedestrian and vehicle eye level. Red-light stops extend viewing time, visible clearly from a distance, with strong nighttime penetration and deep memorability. It covers local residents, commuting white-collar workers, and tourists, ensuring high repeat exposure and strong conversion potential. Core coverage includes 25–45-year-old white-collar workers, business professionals, trendy young groups, and tourists, with high education, high income, and high decision-making power, reaching the full spectrum from mainstream to premium consumer levels.
As a showcase advertising brand on Shenzhen's city landmark avenue, both brand value and asset value are rising, with significant long-term holding and appreciation potential. Located at the entrance of the Dongmen business district, it provides dual benefits of brand image enhancement and offline traffic attraction. It is suitable for regional cultivation and long-term exposure, covering the Shenzhen-Hong Kong integrated consumer belt. A high proportion of Hong Kong visitors helps the brand expand across the Greater Bay Area, with high reach, low interference, and low cost per thousand impressions, offering high cost-effectiveness in the core business district.
Situated at the city's prime intersection and covering four key groups—subway commuters, shopping district visitors, city commuters, and tourists—this media leverages its core location, ultra-high traffic, and landmark visual advantages to become a premium outdoor communication medium for mainstream brand image promotion, new product launches, and brand positioning in Shenzhen. It ensures strong and in-depth audience exposure, effectively avoiding ineffective advertising, with extremely high exposure and commercial investment value.
The media precisely covers a high-value audience, mainly including young consumers, urban white-collar workers, business district tourists, middle-class families, and business professionals. The audience has strong purchasing power and a high willingness to share, easily creating a combined effect of offline exposure and secondary social dissemination. With the endorsement of the established Luohu commercial district landmark, it can quickly enhance brand credibility and regional awareness, making it the ideal media for deep cultivation of the Shenzhen market and shaping a high-end brand image.
