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| Area：Hangzhou | Type：Outdoors | Frequency：0 |
| Address：No. 92, Shiqiao Road, Shangcheng District | Format：Light box | Duration：0 |
| Location：Longfor Guan Yu | Min Qty：1 | Operating Time：0-24o'clock |
| Size：27.65m x 4.82m=133.3㎡ | Min Period：year |
Located in Shangcheng District, on the southwest curvature of the Longhu Guanyu building, it directly faces the elevated dual-lane traffic with an unobstructed view and visibility of 300 meters. The curved design is unique within this interchange, highly differentiated and memorable, possessing landmark-level communication potential. It serves as a highly recognizable landmark media for the northern city entry section, a key passage for traffic from North City → Qianjiang New City / Binjiang / Xiaoshan, Linping / Chongxian → Main City.
This location is on the curved section south of Desheng Interchange, a necessary spot for traffic turning and lane changing. Drivers’ sight naturally follows the road curvature while turning, and the curved lightbox is positioned within this core field of view. Compared to a straight road where the view is fleeting, the curved design creates a continuous visual envelopment, greatly extending visual retention time and achieving high mandatory attention and brand recall.
The site is situated at the transportation hub of North Hangzhou. Qiushi Elevated Road connects the city north to south, and Desheng Expressway connects east to west. It is a necessary route for vehicles from Linping, Chongxian, and North City heading to Qianjiang New City, Binjiang Science & Technology Innovation Zone, and the downtown core, with a daily traffic flow of 150,000 vehicles. Vehicles passing through the interchange ramps need to slow down, resulting in longer dwell time. Combined with the golden line-of-sight driving angle and 300-meter ultra-long visibility, it achieves high-intensity, immersive mandatory exposure with a very high repeated reach rate.
The curved lightbox design fully takes into account the curvature of the elevated bridge itself, playing an excellent guiding and transitional role visually. As vehicles turn on this ramp or interchange, the continuous and smooth curved imagery creates a coherent visual wrap, greatly enhancing the linear beauty and spatial depth of the elevated bridge. It has extremely high natural exposure and visual dwell time, making it an ideal window for showcasing city image or brand information.
The media precisely covers high-quality, high-net-worth audiences, including business elites in Qianjiang New Town, high-paying internet white-collar workers in Binjiang, and commuter traffic entering the city. The audience has strong consumption ability and high brand decision-making power, with high-quality and stable customer groups. It is widely suitable for a variety of advertising scenarios such as automotive new energy, high-end real estate, new product launches, city image promotion, and regional investment attraction. It is a scarce, cost-effective, and highly communicative landmark outdoor media resource in the northern part of Hangzhou's main city.
The unique curved architectural façade has an inherent landmark memorability, making it highly recognizable among homogeneous elevated advertisements, which more easily leaves a deep brand impression on drivers and passengers, with memory effect far exceeding ordinary flat media.
Scarce hub-level location, curved landmark visuals, high-net-worth traffic, long-term stable leasing, low maintenance cost—this is a high-certainty, high-return, low-risk premium outdoor media asset in the northern entry section of Hangzhou.
