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| Area：Tianjin | Type：Outdoors | Frequency：60 |
| Address：The intersection of Nanjing Road and Anshan Avenue, Heping District | Format：led | Duration：15s |
| Location：Jinzhou Bank | Min Qty：1 | |
| Size：144㎡ | Min Period：week |
This LED screen is located at the intersection of Nanjing Road and Anshan Road in Heping District, Tianjin, situated at the convergence of three mature commercial areas: Haiguang Temple, Binjiang Road, and Weijin Road. The surrounding area features city landmarks such as the Telegraph Building, Unicom Building, and Hechuan Building. As a key point at a major Tianjin intersection, it experiences a daily vehicle flow of over 150,000 and pedestrian traffic exceeding 300,000, ensuring high-intensity and high-frequency exposure for advertised content.
The coverage area includes top universities such as Nankai University and Tianjin University, as well as zones with high concentrations of financially and technologically savvy, high-income groups, providing a solid foundation for efficient brand conversion. It is adjacent to Anshan Road Station on Metro Line 1, located in the busiest section of Tianjin's commercial core, with densely connected bus routes, making it an important transportation hub in Heping District. As an iconic outdoor media in Tianjin’s core commercial area, the surrounding districts gather high-end shopping malls, dining and entertainment venues, and financial institutions.
With three key advantages — prime commercial location, huge display area, and precise high-value audience — it has become one of the benchmark media in Tianjin’s outdoor advertising market. Whether for brand image display, new product launches, or promotional campaigns, this media can achieve efficient communication, delivering substantial returns on investment for advertisers and serving as an essential outdoor media choice for entering the Tianjin market.
The LED screen is not just a display but a strategic communication hub connecting brands with core urban consumers. Its superior location, high-standard hardware, and precise audience coverage have made it a highly influential outdoor communication platform in Tianjin’s core commercial areas.
With its prime location, stunning visuals, precise audience targeting, and scarce resource advantages, the LED large screen has become a highly influential outdoor media landmark in the Nanjing Road commercial area of Heping District, Tianjin. It provides brands with a high-quality platform for efficient communication and value enhancement, while also covering three top-tier Tianjin commercial areas: Haiguang Temple, Weijin Road, and Binjiang Avenue. The commercial atmosphere is strong, consumer levels are diverse, and it reaches the full consumer chain from high-end luxury goods to mass FMCG. Scenarios such as subway transfers, hospital waiting areas, shopping in commercial areas, and dining or leisure extend audience exposure time to the advertisements, with an average dwell time of over 120 seconds, significantly improving brand recall and enhancing the purity of brand communication.
As the iconic exterior of the Jinzhou Bank building, it has become an urban visual symbol at the intersection of Nanjing Road and Anshan Road, helping brands establish a strong connection with Tianjin city landmarks and elevating brand status and credibility. High-quality LED screen resources in core commercial areas are scarce, and securing this media can create a differentiated competitive advantage, enhancing brand influence in the Beijing-Tianjin-Hebei region.
With four core values—prime location, stunning visuals, precise audience, and scarce resources—it has built a highly valuable outdoor communication platform in Heping District, Tianjin. Whether for brand image enhancement, new product launches, or promotional campaigns, this media provides both efficient reach and deep conversion value. It is an important outdoor media choice for entering the Tianjin market, offering advertisers considerable return on investment and brand value growth.
