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| Area：Chengdu | Type：Outdoors | Frequency：120 |
| Address：No. 16, Dongda Road, Jinjiang District | Format：led | Duration：15s |
| Location：Wenhua Plaza | Min Qty：1 | Operating Time：0-24o'clock |
| Size：25.9m*15.3m =396.27㎡ | Min Period：month |
As a key hub connecting the high-end residential area of Panzhihua Steel, the Donghu business cluster, and the Jiuyanqiao cultural and creative belt, this large screen, with its superior location and modern display technology, is gradually becoming a strategic window for brands to reach high-net-worth individuals in eastern Chengdu. As part of its digital display, it not only serves commercial promotion but also enriches the public cultural life of citizens.
The screen is located at the intersection of Dongda Road and Huiyuan North Road in Jinjiang District, adjacent to Niuwangmiao Station on Metro Line 6 and multiple main bus lines. It is an important traffic node connecting Panzhihua Steel high-end residential areas, the Donghu business office cluster, and the Jiuyanqiao night-time economy belt. Traffic naturally slows here, and the pedestrian stop rate is high, creating a natural visual pause area that effectively enhances advertising reach.
Relying on a digital broadcasting and control platform, ad content can be precisely switched according to different time periods such as morning rush, lunch break, and evening return, catering to diverse industry needs including food and beverage, automotive, home, and education. Thanks to its unique location, accurate audience coverage, and modern communication capabilities, it is rapidly emerging as a core position for outdoor digital media in eastern Chengdu.
Located near the intersection of the East Second Ring Road and Dongda Street, with direct access from Niushikou Station on Metro Lines 2 and 8, there are 12 bus routes within 50 meters. It has a 2-kilometer coverage radius that includes the Chengdu East Station transportation hub, covering two-way traffic on Dongda Road and the Second Ring Road. Pedestrians tend to stay longer in the area, ensuring high forced exposure rates for advertisements.
Core Advantages of Large Screens: Located above the subway, a business hub on the East Second Ring Road, attracting millions of passengers. With high-definition and high-brightness display, it serves as the core outdoor media of the CBD in the eastern city and the financial belt of East Street, covering high-end business and young consumer groups with precise ad reach and outstanding communication effectiveness. Leveraging its prime location, high traffic, HD display, and premium audience combination, it has become one of the most valuable outdoor advertising media in Chengdu's eastern city. Compared to the Chunxi Road business district, this location is more focused on business people, suitable for brand image building and promotion of high-end products. Compared with traditional outdoor ads, its HD display and strong communication power bring more than three times the ROI, making it the preferred media for brands entering the Chengdu market and expanding in the eastern city. With its irreplaceable location advantage, precise high-end audience coverage, and cutting-edge display technology, the large screen has become a core media platform for brands to tap into the Southwest business market and connect with quality consumer groups. Unlike the broad reach of traditional outdoor advertising, LED deeply integrates into the business ecosystem of the East Second Ring Road and East Street financial belt, transforming ad communication into precise dialogue between brands and target audiences, and building a media value system that combines brand image building with performance conversion. The investment value of LED screens has long surpassed that of a single advertising medium, becoming a scarce asset targeting the core business area of the eastern city and connecting high-net-worth consumer markets. With its irreplaceable location advantage, precise high-end audience coverage, and cutting-edge display technology, it serves as a core media platform for brands to expand in the Southwest business market and connect with quality consumer groups, transforming advertising communication into precise dialogue between brands and target audiences and creating a media value system that combines brand image building with performance conversion.
