- Photos
- Specs
- Advantages
- Value
- Media Map
| Area： | Type：aircraft | Frequency：0 |
| Address： | Format：Film | Duration：/ |
| Location： | Min Qty：1 | |
| Size：/ | Min Period：month |
Technological innovation has further expanded the boundaries of this medium, with the recently launched temperature-sensitive color-changing paper cup, which uses a special coating to achieve the brand pattern when the temperature changes, and when passengers touch the paper cup, the hidden LOGO will gradually emerge with the body temperature, forming an interactive memory point
Juneyao Airlines' paper cup advertisement shows an in-depth exploration of regional characteristics, and Fuping persimmon-themed paper cups integrate local specialties and Guanzhong customs into the design, so that each paper cup becomes a flowing culture, which not only helps the local economy, but also promotes regional culture to the world through the flight network
Through the sustainable communication system built through the "paper cup advertising in the aircraft cabin", all paper cups are made of environmentally friendly water-based paints, and the design cycle is accurately matched with the off-peak season of the destination
Transforming the privacy of flight scenes into a unique advantage of brand communication, this form of advertising is redefining the reach logic of high-end customer groups and opening up a new path for the industry with both commercial value and humanistic care
With high-frequency contact, near-field visual focus and emotional design, paper cup advertising has become an efficient media carrier for high-net-worth scenarios
It has the triple advantages of forced exposure, emotional binding and low cost, especially suitable for FMCG and regional specialty products that need to establish a high-end mind
Paper cups are a necessity for supplying passenger drinks on the plane, every passenger will use it during the flight, the advertising attention rate is extremely high, in the process of passengers tasting drinks, drinks, paper cup advertising will inevitably come into view, produce a good advertising communication effect
Juneyao Airlines' passengers are high-end business groups such as business elites, government officials, corporate executives and white-collar workers, who have the characteristics of high education, high income, high taste and high consumption, and are a high-quality audience group for many high-end products, and advertisers can accurately reach this target group through paper cup advertising
The media advantages of paper cup advertising are reflected in the four core dimensions of scene immersion, audience accuracy, interactive scalability and brand empowerment value
With its high contact rate, precise crowd penetration, technical interactivity and aviation scene premium, Juneyao Airlines paper cup advertising has become the core medium for brands to achieve "high-end breaking the circle", with deep binding with aviation scenes, innovative integration of IP content and data-driven effect optimization
Investors can not only obtain cost-effective brand exposure, but also build differentiated brand awareness with the help of the quality endorsement and environmental protection value of aviation media, which is a strategic choice for precision marketing and brand value upgrade
With the characteristics of low cost, high coverage and strong interaction, Juneyao Airlines paper cup advertising has significant advantages in brand exposure and precision marketing, especially suitable for brands with limited budgets but need to reach high-net-worth individuals, or enterprises seeking scenario-based integrated marketing
The physical attributes of paper cup advertising make it compulsory to watch, passengers need to hold paper cups when drinking, the advertising screen directly enters the line of sight, and paper cups may be used many times throughout the voyage This high-frequency, close-range contact can effectively enhance the brand impression, especially suitable for brand information communication that needs to be repeatedly reinforced
