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- Specs
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- Media Map
| Area： | Type：aircraft | Frequency：0 |
| Address： | Format：tray table | Duration：/ |
| Location： | Min Qty：1 | |
| Size：/ | Min Period：month |
Juneyao Airlines' customer base is mainly business travelers, family travel and travel experts, who have high requirements for brand tonality, service experience and product added value, and have strong consumption decision-making power
The communication efficiency of small table advertisements benefits from their high exposure and long-term effectiveness, and the advertisements are continuously displayed during the entire time from passenger boarding to departure, covering key nodes such as safety demonstrations, dining, and entertainment options, forming a dual effect of high-frequency reach and immersive experience
For example, using AR technology to develop interactive pages, passengers can scan the advertising QR code to obtain a virtual tour of the destination, or through a dynamic content update mechanism, adjust the advertising theme in real time according to the flight route to enhance the relevance of the scene
The folding table behind the front seats is facing the rear passengers, and passengers will inevitably come into contact when eating and reading, and they need to be put away during the takeoff/landing phase, forming a compulsory reading scene
With its full fleet coverage, compulsory exposure, and high cost performance, small table advertising is suitable for brands that need extensive exposure or ground conversion, especially recommended for domestic routes dominated by narrow-body aircraft
Located behind the front seats, the folding table is inevitably in contact with passengers when eating and reading, and the contact time of a single flight is more than 1.5 hours, the cabin environment is isolated from external interference, and the efficiency of receiving advertising information is significantly higher than that of open space
With 100 times the traffic scale and one-tenth of the cost of forced exposure, small table advertising has high ROI for high-frequency conversion brands
The small table advertisement is directly in front of the sight of the passengers in the back row, within the best reading range of passengers, and the small table needs to be put away when the plane takes off, lands, and encounters airflow, which is a compulsory reading category
Juneyao Airlines' passenger group accounts for a large proportion of business people and high-income leisure passengers, who have high spending power and strong willingness to buy, and have high attention and consumption potential for high-end brands, tourism services, technology products, etc., which is suitable for relevant enterprises to advertise to accurately reach the target audience
The form of small table advertising is more flexible, and advertisers can design creatively according to product characteristics and marketing needs, such as combining the usage scenarios of small tables to design interactive or interesting advertising content to increase the attention and participation of tourists
The media advantages of small table advertising in the cabin can be developed from the three core dimensions of space exclusivity, high-frequency reach and scene adaptability, combined with its hardware design, customer group characteristics and communication efficiency to form irreplaceable commercial value
Spatial monopoly × High-frequency mandatory × Scenario adaptability = high-end brand incubator Precise conversion accelerator
For luxury goods, financial services, high-end consumption and other industries, its investment value is particularly prominent, taking a new energy vehicle brand as an example, through the desktop advertising test drive appointment combination, in the era of traffic fragmentation, seize this golden screen in the air, will become a strategic choice for enterprises to achieve high-end image shaping and efficient transformation
