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| Area： | Type：aircraft | Frequency：0 |
| Address： | Format：boarding pass | Duration：/ |
| Location： | Min Qty：1 | |
| Size：/ | Min Period：month |
The uniqueness of the boarding pass lies in its compulsory and immediacy, and during the check-in, waiting and boarding process, the boarding pass is used as the only pass pass, which is frequently viewed and the advertising information can be repeatedly transmitted
Xiamen Airlines' boarding pass advertisements cover passenger groups on business, tourism and other routes, of which high-income people account for more than 60%
For example, business routes focus on efficiency and professionalism, and tourist routes are integrated into the cultural recommendation of the destination For young users, elements such as scanning code lottery and AR interaction can be embedded to enhance the sense of participation
The boarding pass not only conveys commercial information, but also extends multiple additional benefits, with which passengers can enjoy discounts on dining, shopping, hotels and other discounts at the airport and destination
Xiamen Airlines' boarding pass advertising provides brands with both efficiency and depth through accurate scene coverage, dynamic content innovation and added value extension, in the context of rising traffic costs, this medium is becoming a scarce resource for the high-end market, helping brands achieve value leaps at an altitude of 10,000 meters
Passengers are directly contacted at the check-in counter or self-service check-in to collect their boarding passes, limited to one per person, to ensure high-frequency exposure
Boarding pass holders have their own consumption power segmentation attributes, which can accurately match the tonality of high-end brands, and passengers must go through the collection link when checking in at the check-in counter or self-service check-in, and each person is limited to one to achieve no missed exposure
The core value of boarding pass advertising investment lies in its unique ability to reach high-net-worth individuals and high cost performance, which is suitable for brand owners who pursue precise placement and strong exposure
Boarding pass holders have their own spending power screening attributes, which naturally adapt to the needs of luxury goods, finance, high-end tourism and other industries
Xiamen Airlines boarding pass advertising has become the most cost-effective lightweight investment option in aviation media, especially for advertisers who need to quickly establish high-end brand awareness or regional promotion
The core value lies in the high consumption power and decision-making power of its audience, and Xiamen Airlines' passenger group is mainly business people, middle- and high-income tourists and employees of multinational enterprises, who have a significant demand for quality life and strong purchasing power
The natural "mandatory" advantage of boarding passes allows passengers to check the boarding pass repeatedly during check-in, security checks, boarding and other links, and advertising information can be exposed frequently
In the market environment where traffic dividends are fading, this medium is becoming a key resource for high-end market competition, helping brands achieve value leaps at an altitude of 10,000 meters
