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- Media Map
| Area： | Type：aircraft | Frequency：0 |
| Address： | Format：tray table | Duration：/ |
| Location： | Min Qty：1 | |
| Size：/ | Min Period：month |
As an important operator of domestic regional routes, China Airlines has deeply embedded brand information into the flight experience of passengers through the concept of immersive reach throughout the journey, and the advertising form not only covers the high-frequency usage scenarios of passengers from boarding, seating to dining, but also achieves high reception efficiency of advertising information with a closed space without interference
China Airlines' small table advertising space is located behind the seat, directly in front of each passenger, and the advertising content is compulsorily reached during use
The model of "advertising culture" provides a differentiated communication path for brands, making aircraft small table advertising not only a carrier of commercial information, but also a bridge connecting brands and user emotions
With its coverage of high-net-worth individuals, scene immersion and precise reach efficiency, small table advertising provides brands with an innovative position with both exposure and conversion potential
The advertising form not only covers the high-frequency usage scenarios of passengers from boarding, seating to dining, but also significantly improves the reception efficiency of advertisements with the non-interference characteristics of the enclosed space
With the coverage of high-net-worth people, scene immersion and precise reach efficiency, it provides brands with an innovative position with both exposure and conversion potential. By deeply exploring the closed traffic value of flight scenarios, China Airlines is helping more brands achieve efficient communication in the cloud
As a leader in the field of regional aviation, China Airlines has built a communication model of "scene immersion and precise reach" through small table advertisements in the cabin, providing brands with investment opportunities with both exposure and conversion potential
Through continuous delivery, brands can gradually build trust and preference in the hearts of target users. For example, China Airlines has launched the "Humanistic Cabin" project, which integrates traditional culture with advertising content to not only improve the passenger experience, but also strengthen the brand's sense of social responsibility
Its investment value is not only reflected in short-term exposure and conversion efficiency, but also in the accumulation of brand premium and long-term user assets through the accurate reach of high-net-worth people, and for brands seeking efficient communication and precision marketing, China Airlines' cabin advertising is undoubtedly a strategic choice worthy of in-depth layout
With precise traffic× scene monopoly × cost advantages as the core, small table advertising is a strategic medium for regional brands to tackle the feeder market, especially recommended health products such as Baoyuande krill oil, high-end services such as Bini high height management and other highly compatible industry placements
