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- Media Map
| Area： | Type：aircraft | Frequency：0 |
| Address： | Format：tray table | Duration：/ |
| Location： | Min Qty：1 | |
| Size：/ | Min Period：year |
Shenzhen Airlines seamlessly embeds brand information into the daily behavior of passengers through the unique medium of aircraft table advertising. As one of the closest touchpoints to passengers in the cabin, airplane table advertising has quietly become a bridge between brands and users to establish emotional links with its high-frequency and low-interference characteristics
Business travelers account for more than 40% of the airline's customer base, and their sensitivity to quality and service is much higher than that of ordinary consumers. In the business route, high-end skin care brands use the concept of cloud skin rejuvenation to cut in, combined with the pain points of the dry environment of the cabin, and propose 24-hour long-lasting moisturizing solutions
The value of airplane table advertisements is far more than just one exposure. It is Shenzhen Airlines' insight into passenger needs, the integration of brand narrative and cultural heritage, and the balance between business logic and social responsibility
With its unique spatial attributes and user behavior logic, airplane table advertising has become an important medium for brands to reach high-net-worth individuals, and Shenzhen Airlines has pushed the value of this medium to a new height with its route network coverage and customer base accuracy
Link table advertisements with headrest scarves and luggage rack advertisements to form an immersive reach of the whole journey, covering the whole process of passengers from boarding to disembarking
The value of desktop advertising is not only reflected in short-term exposure, but also in its long-term shaping of brand perception. Shenzhen Airlines transforms advertising into key touchpoints in the user's decision-making chain through precise scene binding, data-driven delivery and innovative interactive design
In a single flight, passengers are exposed to advertisements multiple times, with a high memory retention rate and a high proportion of business passengers, matching the needs of high-end brands, and interactive technology extending the boundaries of advertising and improving user engagement
The cabin environment is isolated from external interference, passengers are highly focused, and the absorption efficiency of advertising information is significantly higher than that of open scenarios
Advertising forms synergy with Shenzhen Airlines Zunpeng Pavilion VIP services, such as VIP halls in Shenzhen and Nanjing bases, strengthening the high-end tone of the brand and improving the image of luxury goods, finance, automobiles and other categories
As a typical representative of aircraft table advertising, its location is close to the sight of passengers, and passengers cannot ignore it when eating or resting, forming mandatory exposure
In addition, the advertisement adopts high-quality printing technology, bright colors, strong visual impact, and cooperates with Shenzhen Airlines' innovative service concept, such as lying down and flying business class and other differentiated experiences, further strengthening the brand memory point
