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- Media Map
| Area： | Type：aircraft | Frequency：0 |
| Address： | Format：headscarf | Duration：/ |
| Location： | Min Qty：1 | |
| Size：/ | Min Period：month |
The cabin of civil aviation constitutes an "information island", and the depth of advertising reach is more than 5 times that of ground media
Through the triple value of "preconceived ideas, long-term exposure, and high-end scenes", the media has become the core carrier of high-altitude communication for brands such as finance and luxury goods
The whole cabin is neatly arranged, creating a sense of immersion in a brand special aircraft, and a 100% mandatory arrival rate
Reached 74% of business travelers and 66% of middle and senior managers of enterprises, with a median annual household income of 480,000 yuan
72% of the aviation audience believes that in-flight advertising is more high-end, which naturally conveys the brand tonality of "elite travel".
Through the triple advantages of "mandatory access to high-end scenes, flexible costs", the media has become the core carrier of high-altitude communication in finance, luxury goods and other industries
Dynamic content update: A skin care brand realizes seasonal product rotation by changing headrest towels every day
Multilingual design: International routes adopt Chinese and English bilingual versions, and the conversion rate of scanning the code reaches 12%
Art co-branding: Cooperate with luxury brands to customize ink style content and enhance the brand's artistic tonality
Located in the seat headrest, passengers can be contacted as soon as they board the plane, and the advertising content can be presented without operation, forming a "preconceived" brand impression
The media has become the core carrier of high-altitude communication in finance, luxury goods and other industries through the triple advantage of "forced access to high-end scenes and flexible costs"
The headrest scarf is an exclusive advertising space for a single passenger, without the interference of competing product information, and strengthens the brand visual symbol through design elements such as colors, patterns, and copywriting to enhance the brand image and reputation
Passengers look up at an average frequency of 2.3 times per minute during the flight, and headrest scarf advertisements enter the line of sight with the high frequency of head movements, forming a natural interactive exposure
