- Photos
- Specs
- Advantages
- Value
- Media Map
| Area： | Type：aircraft | Frequency：0 |
| Address： | Format：led | Duration：5 |
| Location： | Min Qty：1 | |
| Size：1920×1080 | Min Period：year |
Covering business travelers, executives and frequent travelers, 66% are middle and senior managers, 65% are 25-49 years old, and the average annual family income is about 500,000 yuan, accurately targeting high-end consumer groups
It covers about 3,000,000 passengers and more than 370 routes, involving 516 aircraft, 11,000 screens, and 192 countries around the world
The high-definition LED screen has a high degree of color reproduction, and the visual impact is stronger than that of static media, which can be combined with AR interactive games to enhance participation
The entertainment system covers 100% of passengers, and advertisements are seamlessly integrated into movies and music columns to avoid external information competition and improve the sensitivity of information reception
Convey the brand concept of "efficient and safe" through flight scenes, and strengthen emotional resonance, such as intelligent switching of light effects in festival-themed advertisements
Passengers are in a relaxed state, and the advertising memory retention rate is high, which can form a "brand space" effect with in-cabin headscarves and small table advertisements to enhance purchase intentions
Covering business travelers, corporate executives and frequent travelers, 66% are middle and senior managers, 65% are the main consumer groups aged 25-49, with an average annual family income of about 500,000 yuan, accurately focusing on high-spending power groups
There is no external interference in the cabin, the average length of stay of passengers exceeds 1.5 hours, and the advertising memory retention rate is 60% higher than that of ground media
The AVOD on-demand system supports high-definition pictures, naked-eye 3D and other creative forms, and the visual impact is stronger than that of static media; The TV is scrolling to broadcast the content, covering all passengers in the cabin
The advertising content can be updated remotely and in real time to meet the needs of short-term promotion; Support targeted push by route, such as international routes, focusing on high-end brands, zero replacement cost
The entertainment system covers 100% of passengers, and advertisements are seamlessly embedded in movies, music and other columns to avoid information competition and maximize exposure efficiency
In 2023, CCTV's "Brand Power Project" promotional video was broadcast in the cabin of Air China, covering 7.5 million passengers, highlighting its extensive influence
