- Photos
- Specs
- Advantages
- Value
- Media Map
| Area：Changsha | Type：Metro | Frequency：0 |
| Address：Area B of Metro South Railway Station | Format：Light box | Duration：/ |
| Location：Area B of Metro South Railway Station | Min Qty：5 | |
| Size：/ | Min Period：4week |
Area B is equipped with 5 horizontal rows of 4-sided light box package columns to form a 20-sided "visual firewall". The single column horizontally covers the 90° field of view, and the 2.5-meter pass accurately locks the 1.2-2.5 meter passenger heads-up band to form a surrounding-type exposure without dead angles. This point guards the throat line of the entry and exit stations of No. 1 and No. 2 to achieve physical interception
The subway environment forces passengers to actively look around to search for information, and the advertising absorption depth is four times that of terrestrial media. The average daily forced gaze exceeds 150,000 times, and the conversion efficiency of new consumer brand awareness can be increased by 60%.
Professionally operated by Hunan Tianwen Metro Media, it provides one-stop services from content design to precise delivery, and supports flexible and periodic cooperation
With its core location, high passenger flow reach and potential for technological upgrading, the pillar light box in Area B of Changsha Metro South Railway Station has significant investment value
Relying on the status of Line 2/4 as a transfer hub, the average daily pure subway passenger flow exceeds 250,000 person-times, and the single-hour passenger flow in the morning and evening peak reaches 20,000. The enclosed space forces passengers to actively look around, the depth of advertising absorption is 4 times that of ground media, and the conversion efficiency of new consumer brand awareness is increased by 60%.
As the only hard and wide carrier of the turnstile channel, there is no digital screen interference to ensure the complete transmission of brand information. The continuous pillar matrix constitutes a "visual firewall" to strengthen the brand memory reflection
With the triple advantages of "forced reach× intelligent interaction× hub traffic", the Baozhu Lightbox in Area B has become the core entrance for the brand to seize 40% of the business travel of high-net-worth individuals and 35% of tourists in Central China. For investors who pursue high-frequency exposure and deep mental occupation, it has the potential for cost-effective and sustainable returns
The number of single-day exposures of an automobile brand exceeded 1.5 million; Luxury and cultural tourism projects use Baozhu to create a "totem pole of consumer faith" to effectively establish a high-end brand mentality
Relying on the status of the transfer hub of Metro Line 2/4, it covers an average of 250,000 pure subway passengers per day, and the single-hour passenger flow of the morning and evening peaks reaches 20,000. The enclosed space forces passengers to actively look around, and the depth of advertising information absorption is 4 times that of ground media
