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Area:International | Type:Metro | Frequency:0 |
Address:Metro Line 6 of Hejing | Format:Light box | Duration:/ |
Location:Metro Line 6 of Hejing | Min Qty:2 | |
Size:1080 * 1920 | Min Period:month |
Hejing Station is a three-dimensional intersection hub of Line 6 and Line 2, which is connected by a three-story underground curved platform (the platform of Line 2 and the platform of Line 6 are connected through a short channel), and the average daily transfer passenger flow is dense
The capture rate of passengers' gaze in forced exposure scenes exceeds 85%
Relying on the double-line transfer passenger flow (including the radiated passenger flow in Hongdae business district), it can achieve 100,000 exposures in a single day
The pillar light box has become a fan economic carrier, such as EXO fans have contracted 94 advertising spaces to set a record of support
The video screen of the C-type column supports brand short-cycle advertising, and the conversion rate is 2 times higher than that of pure static advertising
As a key transfer node of the Seoul subway network, its pillar light box has both standardized technical frame aluminum clamshell/EEFL light source and high-density passenger flow reach, which is one of the golden media for the brand to penetrate the urban youth group.
As a three-dimensional transfer hub for Line 6 and Line 2, it connects the double-line passenger flow through a three-layer curved platform, with an average daily reach of 100,000 people, forming a forced exposure scene
The pillar light box is densely deployed at the connection points of the rail area, transfer channel and paid area, and is installed parallel to the line of sight of passengers, with an average contact frequency of more than 3 times in a single trip and a line of sight capture rate of more than 85%
The aluminum-reinforced frame is equipped with a four-way clamshell design, and the single screen replacement time is controlled within 5 minutes to ensure the timeliness of advertising
In the commuting scenario, the depth of information reception has been significantly improved, and the sales volume of FMCG brands has increased by 23% month-on-month after the actual launch
It has become the core position of idol support, and typical cases include 94 advertising spaces under the umbrella of EXO fans, setting an industry record, and triggering secondary communication through emotional content
With the location advantage of dual-track intersection and the intelligent media carrier EEFL light source dynamic interactive screen, Hapjeong Station has become a golden media node for brands to penetrate young consumer groups in Seoul