LEDs around the E staircase of the transfer passage of Korea Subway Line 3 and Line 7

As a key node of vertical transfer, the E staircase has a single-hour flow of more than 8,000 people during peak hours, and passengers' eyes are naturally focused on the embedded LED bar screen on the handrail side when passing through the stairs, forming a forced exposure without interference, and the advertising reach rate is increased by 47% compared with ordinary channels
It supports real-time data scrolling display such as train arrival time and transfer direction, and switches Chinese/English/Korean to adapt to international passenger flow, with an information misreading rate of less than 3%
Anti-glare curved surface design is adopted to eliminate visual blind spots at the corners of staircases; GOB packaging technology ensures that the picture clarity is maintained in dusty and humid environments, and the attenuation rate is ≤15% for 10 years.
Through the CAN bus access to train scheduling data, the advertising content can be associated with the congestion of the carriage, improving the practicability of information and brand favorability
E-staircase LED media reconstructs the advertising value of the channel with high penetration, dynamic scene adaptation, and low-interference immersive exposure, and its technical moat and passenger flow control make it the core media node in the TOD business ecology