Media Resources

Located in a prominent position of the passage with a large display area, the advertisement features striking colors against the passage lighting. It can draw people’s attention from afar, quickly capture passengers’ eyes and leave a deep impression.

This location receives all outbound passenger flow from the baggage claim hall. After collecting their luggage, passengers exit the terminal uniformly via this area without any detours. It fully covers all domestic arriving passengers at Terminal 2 and serves as the last core advertising touchpoint for travelers before they leave the airport.

Located on the main wall directly behind the baggage conveyor belts, facing all arriving passengers waiting for luggage, this is a scarce large-area internally illuminated wall media in the arrival hall. It captures core foot traffic within the enclosed arrival zone and boasts remarkable advantages in communication value.

The media adopts an arc-shaped cladding column structure with multi-surface visibility. Whether passengers are standing and waiting or moving with luggage trolleys, the advertising visuals can be clearly seen from multiple angles. There is little visual interference when viewed up close. For scenarios involving prolonged stays, it effectively boosts brand recall and leaves a deeper impression on passengers.

The placement is adjacent to the passenger lounge area for waiting flights, aligned with the horizontal viewing level of human eyes. It features a wide visible range, comfortable viewing experience and unobstructed sightlines. It delivers outstanding visual recognizability under both daylight and dim nighttime conditions, capable of quickly capturing passengers' attention.

Passengers need to stay here for 10 to 15 minutes to wait for luggage after arrival. In this scenario, passengers are relaxed and distracted, with ample time to voluntarily notice surrounding advertisements, which greatly improves the acceptance, memorability and conversion rate of advertising content.

Light boxes are neatly installed along the right wall of the concourse, parallel to the passenger circulation route. Positioned within a comfortable horizontal viewing distance for people, they ensure full, unobstructed visibility throughout the open and spacious concourse corridor.

The location sits at the core of the terminal hall's central axis, connecting the main departure lounge with Concourses B and C. It lies on the mandatory traffic route for all domestic departing passengers after security screening, fully covering passenger flows heading to all boarding gates with comprehensive and seamless exposure coverage across the entire area.