Nanchang World Trade Plaza LED

The screen has an effective viewing distance of up to 350 meters. At intersections with multiple lanes, sidewalks, and office buildings across the street, there are no trees or poles blocking the view, so the wide-angle visibility has no blind spots. During peak hours in the morning and evening, traffic waiting at traffic lights creates long periods where people passively watch the screen. The dynamic video visuals have much more impact than small wall-mounted LEDs, significantly boosting brand recall and in-store conversion rates. The wide horizontal display ensures brand recognition from a long distance, allowing drivers and pedestrians to catch brand messages from afar, making the communication more efficient.

It's right next to the metro entrance of Hongguzhong Avenue Station on Line 2, part of the core CBD area that Honggutan is developing. Within a 1 km radius, there are high-end office buildings, five-star hotels, well-established commercial areas, and densely populated high-income residential communities, with a daily flow of over 150,000 people and vehicles. The combination of metro commuters, two-way traffic on main roads, and people entering and exiting shopping malls highlights its strategic location.

Honggutan New Area is the CBD that Nanchang is focusing on developing, covering 78 square kilometers with a current population of about 500,000. It's Nanchang's high-end business center, with the largest audience of high-quality consumers. Traffic congestion during peak hours creates long-term enforced viewing scenarios, with audience reach and ad recall far exceeding regular wall-mounted LEDs. Frequent ad rotations continuously strengthen brand exposure, effectively driving foot traffic to stores and boosting brand conversion.