- Photos
- Specs
- Advantages
- Value
- Media Map
| Area： | Type：aircraft | Frequency：0 |
| Address： | Format：Luggage rack | Duration：/ |
| Location： | Min Qty：1 | |
| Size：/ | Min Period：month |
The unique value lies in the strong correlation between the high-net-worth attributes of its audience and the scene, and the customer base of Juneyao Airlines is mainly business travelers, family travel and travel experts, and such users have high requirements for the immediacy and scenario of brand experience, and the content is deeply integrated with the flight journey
According to Juneyao Airlines' operational data, the secondary circulation rate of this advertising form reaches more than 55%, and passengers often take photos and share advertising content on social platforms to further expand the communication radius
The luggage rack cover located directly above the seat is forced to touch when passengers get up and pick up and place items, with an average daily exposure of more than 10 hours, and the bilateral layout achieves 200% field of view coverage, and the reach efficiency is significantly higher than that of small table advertisements displayed on one side
Luggage rack advertising has clear investment value for high-net-worth transformation brands with the three-dimensional advantages of mandatory reach× low-cost × technology interaction, giving priority to the layout of wide-body aircraft international routes, and taking advantage of Juneyao Airlines' 2025 World Expo cooperation and rejuvenation strategy to increase ROI
It is suitable for advertisers who want to increase brand or product awareness and reputation, and can effectively attract passengers' attention and increase brand awareness and reputation in a closed cabin environment
Located on the luggage racks on both sides of the cabin aisle, it covers the entire cabin, and passengers can receive advertising information from multiple angles in the cabin
It is one of the most effective and direct advertising forms in the cabin, with a large advertising area, a good line of sight, and a high frequency of passenger eye contact, which will accompany the passengers throughout the time on the plane, which can leave a deep impression on the passengers, and the advertising effect is fully guaranteed
As one of the core visual media of the cabin, Lijia advertising's media advantages are reflected in multiple dimensions such as space coverage, visual impact, and scene penetration, especially suitable for advertisers who need to strengthen brand recognition or convey core messages
It is especially suitable for advertisers who need to quickly enhance brand awareness, strengthen high-end image, or convey concise and powerful information, and is an irreplaceable brand visual anchor medium in the aviation scene
60% of Juneyao Airlines passengers are business people, 30% are middle- and high-income leisure passengers, with strong spending power and high brand sensitivity, and the large-area and high-quality display form of luggage rack advertisements is highly matched with the tonality of high-end brands, which can effectively convey the quality and high-end brand image
The core value of investment can be deeply analyzed from three dimensions: accurate reach of high-net-worth customer groups, cost-effective communication efficiency, and scenario-based marketing advantages, and its core value lies in building a strong association between the brand and target users with the closedness, high contact frequency and brand tonality fit of the aviation scene
It is especially suitable for high-end brand image construction, new product launch promotion, regional market penetration and other needs, and is an irreplaceable medium for high ROI and strong brand premium in aviation scenarios
