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- Media Map
| Area：International | Type：airport | Frequency：50 |
| Address：Airport Railroad Hongik Univ. Entrance Station | Format：led | Duration：20 |
| Location：Airport Railroad Hongik Univ. Entrance Station | Min Qty：1 | Operating Time：0-24o'clock |
| Size：14.4 x 2.7 | Min Period：week |
This point has the triple attributes of "traffic hub, technology window and policy outlet", with a compound return rate of 12.5% from 2025 to 2030, leading the Asia-Pacific outdoor LED market
Strategic-level allocation: Top brands should tilt 20%-30% of South Korea's outdoor budget to this point to seize the minds of young consumers
Technical dividend capture: Complete the equipment Micro LED upgrade before Q4 2025, and enjoy government subsidies and content premium dividends
Data-driven optimization: Access to AI passenger flow analysis systems (such as Yuansuo AISEO) to dynamically adjust multilingual content to increase CTR by 30%
The power consumption of the new generation of Micro LED screen is reduced by 60% compared with traditional products, which is in line with the requirements of South Korea's carbon neutrality policy
Adjacent to the Hongik University business district, it attracts an average of 200,000 young visitors per day, covering the core customers of beauty and fashion brands
The advertisement is embedded in the electronic business district map, and the traffic is directed to cooperative stores such as "Birthday Bazi Cafe".
Scan the code to receive coupons directly connected to the POS system to realize the conversion link of "exposure-store-repurchase".
There are only 2 large LED screens within 500 meters of the site, and the renewal rate of the head brand is over 80%, and the prime time needs to be locked 3-6 months in advance
The site's LED media has built a unique competitiveness with "third-line hub traffic, young consumption ecology, and glasses-free 3D technology", and has become a strategic highland for international brands to capture the Korean market
As the only three-line transfer hub in the western part of Seoul, its LED media has both the dual attributes of mandatory exposure of transportation nodes and immersive experience of cultural and tourism landmarks, and has become a must for international brands to seize the young consumer market in South Korea
Linkage CLUB activities and idol holographic support advertisements trigger real-time interaction among young people
