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- Media Map
| Area：International | Type：airport | Frequency：50 |
| Address：Airport Railway Koonde Station Line 5 and 6 transfer channel | Format：led | Duration：20 |
| Location：Airport Railway Koonde Station Line 5 and 6 transfer channel | Min Qty：1 | Operating Time：0-24o'clock |
| Size：7.2 x 2.025 | Min Period：week |
Airport Express Direct Train: The LED screen displays the purple border aircraft icon, emphasizing the "direct access to T1/T2 terminals" and the time taken by the whole process
A dedicated LED screen guides passengers with "Airport-Metro Passes" to use the orange turnstile to avoid outbound transfers, and passengers with one-way tickets are directed to the red self-service fare adjustment machine
The average daily passenger flow of the channel exceeds 80,000 person-times, the top LED screen is located in the core moving line, the average viewing time of passengers is 6.8 seconds per time, and the advertising click conversion rate is 27% higher than that of traditional light boxes
Targeted advertising is pushed based on flight schedules→ airport duty-free shop discounts in the morning peak, hotel reservations → in the evening peak are marked, and "check-in deadline" reminders are marked
Through hierarchical dynamic guidance, seamless multi-language switching and disaster recovery redundancy design, the system compresses the average time of four-line transfer to less than 5 minutes, and the false ride rate is reduced to less than 7%.
Analysis of the core advantages of the LED media system in the transfer channel of the airport railway Konde Station, combined with dynamic guidance, safety enhancement and commercial value
Through the 80-meter passage, the train arrival time, terminal station and carriage congestion (red/yellow/green three-color signs) of Line 5, Line 6, Airport Line and Gyeongui Jungang Line are displayed in real time, and the transfer decision-making efficiency is increased by 30%.
Dynamically push ads based on flight schedules: focus on airport duty-free shop discounts in the morning peak and push hotel reservation services in the evening peak, and mark the "check-in deadline" reminder, increasing the click conversion rate by 27%.
The system takes intelligent guidance accuracy, safety redundancy guarantee and scenario-based business value as its core competitiveness, and compresses the average time of four-line transfer to less than 5 minutes
With the triple advantages of rigid exposure of high passenger flow, exclusive possession of cross-border consumption scenarios and binding of dynamic guidance technology, the CPM cost of LED media in Kongde Station is only 1/3 of that of traditional media, which is suitable for long-term value investment. In the short term, it can focus on duty-free goods and cross-border payment advertisers, and in the medium and long term, it can adapt to high-priced categories such as new energy vehicles and luxury goods, with an expected annualized return of 12-15%
