Media Resources

Jinbaohui is a multi-story commercial complex with seven above-ground floors and four underground floors. The atrium spans several floors, and the three-story atrium is usually located around the main vertical circulation core. It serves as an important transitional space connecting the 2nd-floor fashion retail and the 4th-floor lifestyle experience, and is close to the main entrance on the north side, making it a highly visible and highly trafficked area.

Located in the atrium on the second floor after entering through East Gate 3 of the mall, it is the core area where customers' attention naturally focuses after entering through the main entrance. The atrium space is open, and LED screens are typically suspended or embedded in the facade, allowing for clear, unobstructed visuals and enhancing information reach.