Through the combination of dynamic graphics and sound effects, the cultural characteristics, route stories or cooperative brand concepts of the flight destination are transformed into immersive experiences
Small table advertising is the core visual carrier of its theme flights, which realizes brand immersive communication through customized graphic design, mainly presenting form and value
The biggest highlight of the headrest scarf advertisement is its "compulsory viewing" attribute, during the flight, the headrest scarf is always in sight, and the advertising information is unconsciously exposed at a high frequency
The core value lies not only in the efficient reach of advertising information, but also in establishing a deep emotional connection with passengers through the boarding pass as a travel voucher, and integrating brand value into every detail of the travel experience
The magazine is endowed with a unique meaning, which is not only an extension of traditional print advertising, but also a bridge between travelers and the culture of the destination
The form not only continues the core advantages of paper cup advertising practicality and mandatory, but also gives it deeper communication value through Xiamen Airlines' service innovation and cultural integration
The advertising form takes physical location as the core advantage, and achieves deep exposure for the brand through precise coverage and immersive communication
With the three-piece advertisement of the aircraft as the core concept, from the appearance of the fuselage to the details of the cabin, a full range of themed travel scenes are constructed, bringing passengers a unique air experience