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- Media Map
| Area：Shenyang | Type：Outdoors | Frequency：0 |
| Address：East side of the airport expressway toll station | Format：billboard | Duration：0 |
| Location：East side of the airport expressway toll station | Min Qty：1 | Operating Time：0-24o'clock |
| Size：23m(W)×10m(H)=230㎡ | Min Period：year |
Located on the key route in and out of Shenyang’s core hub and Taoxian International Airport, it gathers a massive traffic flow. The advertising space faces the direction of traffic, with long sight lines and no obstructions. Combined with the building facade and pillar height, it forms a strong visual focus. Whether it’s commuting vehicles entering and leaving the city or business traffic traveling to and from the airport, they all pass by here, providing the brand with very high baseline exposure.
Shenyang Golden Corridor starting point – the only main road entering the city from the airport. Taoxian Airport, Shendan Expressway, and Qingnian Street CBD converge here. It is a must-see when entering the city and a must-not-miss leaving the city, serving as the highest-priority display window for brands entering Shenyang. It occupies an exclusive “city cover-level” position, with no competing products obstructing it, forming a unique visual focus and very strong brand recall. It is the preferred medium for high-end brands to precisely reach business people and visiting travelers.
The large billboard faces the main city traffic, with a stable and impressive image, making it ideal for brand image. The location is open with no obstructions, offering an ultra-long visible distance of over 500 meters. Vehicle speed slows due to the toll station queue, providing 15–30 seconds of exposure time, generating strong attention and deep memory. The large-size billboard with significant height difference and nighttime illumination naturally creates a visual monopoly effect that is almost impossible to avoid. The exposure quality is far higher than in the urban area, covering all directions entering and leaving the city, doubling both exposure and memory points.
Qingnian Street is the main north-south artery in Shenyang. It is not only the core route connecting the municipal center with Taoxian International Airport but also the 'southern gateway' segment for vehicles entering Shenyang from other cities. The daily traffic flow is extremely dense, with some key nodes reaching up to 1.5 million vehicles per day. Large billboards along the route are mostly massive screens covering thousands of square meters, occupying the building heights, creating a strong visual impact, and serving as the absolute visual focus of the segment.
In heavy traffic conditions, scenes of queuing or short stops naturally create a 'forced viewing' effect. Drivers and passengers are highly attentive, resulting in an average gaze duration at advertisements far exceeding that on ordinary city roads. Coupled with the billboard's enormous display size, this generates a powerful visual shock, embedding brand information deeply into people's minds.
The location is open with no buildings or trees obstructing the view, allowing clear visibility from a distance. As vehicle speeds slow down, the audience has sufficient time to view, and prolonged visual exposure enhances brand memory. The high-speed transit scene is simple and clean, without cluttered advertisements that interfere, allowing audience attention to focus, with billboard visuals directly grabbing the eye, enhancing brand promotion penetration. It also possesses three core advantages: high traffic, high precision, and strong visual impact, making it a key touchpoint for brands entering the Shenyang market.
