- Photos
- Specs
- Advantages
- Value
- Media Map
| Area：Guangzhou | Type：Outdoors | Frequency：60 |
| Address：No. 4, Huangge Avenue South, Nansha District | Format：led | Duration：30s |
| Location：Nansha Yuefang City | Min Qty：1 | Operating Time：11-22o'clock |
| Size：20m×12.25m=245㎡ | Min Period：month |
Located at the intersection of Huangge Avenue South and Luqianshan South Road in Nansha, at the core of the central residential area of Nansha, it is adjacent to Nansha Port Expressway and Guang'ao Expressway, allowing instant access to Guangzhou's main city and densely populated self-driving flows from Shenzhen and Dongguan. It is the only large-scale commercial complex in Huangge Town, serving as the visual focal point for the central and northern Nansha area in regional top-tier media. The main entrance plaza is open and unobstructed, providing 360° visibility and long-distance reach, naturally becoming a popular check-in spot.
The LED screen occupies the prime street-facing location in the commercial area, positioned at the core crossroad of South Huangge Avenue. It faces traffic from both directions of the main road and offers full-angle visibility from the pedestrian plaza, making it not just a shopping mall but the visual center of the entire area. Advertising here can quickly associate the brand with a landmark, enhancing brand image and achieving efficient information reach.
The media advantage is based on its regional uniqueness and precise target audience coverage. The streamlined building façade has an ultra-large curved surface, creating a strong three-dimensional depth effect. It is bright and clear during the day and features full light-and-shadow effects at night. The daily traffic exceeds 80,000 vehicles, the weekly footfall reaches 130,000 people, the dynamic capture rate of vehicles and pedestrians is over 60%, and the single exposure holding time is 16.8–38 seconds, far surpassing traditional outdoor media in memorability.
The location enjoys a prime real-scene advantage, situated at the intersection of the south of Huangge Avenue and the south of Luqianshan Road, directly facing multi-dimensional traffic flow including straight passages, turns, and stops in both directions. It also receives traffic from Yuefang City’s entire entry and exit flow, the surrounding mature residential communities’ regular pedestrian flow, local government commuting traffic, and nearby industrial park workforce movements, naturally gathering stable traffic throughout the day.
The LED screen, with its unique advantages of 'landmark location, LED screen technology, and strong visual impact,' not only intuitively reflects Yuefang City’s positioning of 'making Nansha happier' but also serves as a powerful visual medium connecting brands with Nansha’s quality families and trendy young customers. It is not just a visual focal point of the mall but also an important digital media landmark in Nansha District. With its stunning visual effects and prime location, it becomes a key platform for brand display and regional promotion.
The LED screen's location is exclusive, with solid visitor flow, low maintenance costs, and stable revenue, making it a high-quality media investment target suitable for long-term holding. Relying on the mature commercial base of the complex, it forms a tangible and highly implementable communication advantage. This LED screen firmly occupies the core facade position of the commercial district, naturally bringing high passing rates and long dwell times, achieving stable and effective exposure without additional promotional efforts.
The core investment value lies in the Bay Area location dividend, the region’s only landmark, stable and high-quality traffic, low cost with high returns, and compliance with policies, making it rare. It integrates brand display, city image, and traffic generation all in one, representing a scarce long-term stable cash-flow media asset in the central and northern part of Nansha.
