- Photos
- Specs
- Advantages
- Value
- Media Map
| Area：Hangzhou | Type：Outdoors | Frequency：0 |
| Address：No. 87, Qingchun Road, Shangcheng District | Format：billboard | Duration：0 |
| Location：Jinhe Building | Min Qty：1 | |
| Size：长22米×宽9.5米 | Min Period：month |
Located at the intersection of Qingchun Road and Mashi Street, in the traditional city center of Hangzhou, adjacent to the Wulin, Hubin, and Wushan major city-level business districts, it serves as a golden nexus for Hangzhou’s business activities. The surrounding area sees over 100,000 business visitors daily, making it one of the most densely trafficked business areas in Hangzhou. The public transport system is well-developed, with 40 bus routes passing by the project site. Metro Line 1 is within close reach, and in the future, Lines 2 and 5 will run through the area. A metro station is just a 5-minute walk away.
As a high-end business landmark at the dual-core intersection of Qianjiang New City CBD and Binjiang High-Tech Zone, Jinhe Tower itself represents a high-quality business image. Its outdoor billboard advertisements face no time restrictions, delivering brand messages to pedestrians and vehicles both day and night, throughout all seasons. Combined with the tower’s modern aesthetic design, the outdoor billboards create a grand atmosphere for brand promotion and enhance brand recognition.
As a key carrier of Hangzhou’s Riverside Development Strategy, the outdoor billboards of Jinhe Tower closely align with the city’s image and effectively communicate brand value. It is close to high-end commercial centers such as MixC and Raffles City, creating a business cluster effect and enhancing the overall impact of outdoor advertising. Qingchun Road is a main urban thoroughfare with heavy traffic, offering significant advertising exposure potential. It is situated in the core business district, a transportation hub, with policy support for personalized approvals, providing great exposure potential.
The outdoor billboard at Jinhe Plaza, thanks to its prime location, vast display area, and advanced media format, has become an important visual landmark in Hangzhou's core commercial district. As a city commercial landmark, it is not only an ideal platform for brand communication but also an integral part of the urban landscape, adding vibrancy to Hangzhou's commercial atmosphere and city image.
With its prime location, large size, high-definition display, and targeted audience, this outdoor billboard has become a landmark-level media platform in Hangzhou, providing strong support for brand promotion. It experiences an average daily traffic of 50,000 cars and 100,000 pedestrians with round-the-clock exposure, located near Zhejiang First and Second Hospitals, ensuring stable medical traffic. Its multi-angle presentation enhances brand recall, with visual impact comparable to New York's Times Square.
The billboard leverages four core advantages: prime location, large size, high-definition display, and precise targeting, making it one of the most commercially valuable outdoor media in Hangzhou's main urban area. It serves not only as a window for brand display but also as an important part of the cityscape, offering advertisers a one-stop solution with high visibility, strong memorability, and high conversion rates. It is an ideal choice for brands seeking to enhance influence and expand in the Hangzhou market.
This billboard is a high-quality investment with relatively controllable input, stable and considerable returns, and relatively low risk. It possesses three distinctive attributes: scarcity, high liquidity, and long-term value appreciation. As Hangzhou continues to develop and the value of core commercial districts rises, the media asset is expected to continue appreciating.
