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| Area：Changsha | Type：Outdoors | Frequency：120 |
| Address：47 Kaiyuan East Road, Changsha County, 10 meters directly south | Format：led | Duration：15s |
| Location：Shangcheng Commercial Building | Min Qty：1 | |
| Size：19.2m宽×15.36m高=295m² | Min Period：week |
The Shangcheng Business Building LED screen, like the brilliant pulse of the city's financial heartbeat, naturally integrates into the core business ecosystem of Changsha CBD. It stands prominently on the prime façade of the Shangcheng Business Building, attracting tens of thousands of business elites daily, becoming an efficient window for deep brand-city interaction. The Shangcheng Business Building LED screen uses P3 high-definition display technology, providing delicate and sharp visuals with high color saturation, and remains stable even in strong sunlight or rain, ensuring precise information delivery.As the LED screen in the core financial district of Changsha, it accurately reaches high-end business audiences within a 5-kilometer radius, including corporate decision-makers, financial professionals, and international business travelers. Its daily exposure exceeds 1.2 million people, with an average engagement time of 9 seconds, far surpassing the industry average. The content planning of the screen combines deeply with business scenarios, allowing real-time linkage with corporate conferences and industry summits, achieving seamless conversion from visual exposure to business decisions.Located in the core business area of Kaiyuan Road, Changsha County, it covers high-end consumers in the Xingsha business circle, with daily exposure exceeding 500,000 people. Positioned at the northeast corner of the intersection of Kaiyuan East Road and Xingsha Avenue, it serves as an important city-level media platform in the core of the Xingsha business district. The Shangcheng Business Building LED screen is not just an information carrier but professionally interprets urban commercial civilization, helping brands establish a lasting influence in the high-end market.Situated at the northeast corner of the intersection of Xingsha Avenue and Kaiyuan Road, in the commercial center of the Xingsha area, it is adjacent to commercial complexes such as China Resources MixC, Lotus Supermarket, and Tongcheng Shopping Plaza. Surrounded by financial and commercial institutions, located at a crossroads with extensive visibility, and high pedestrian and vehicle flow, it provides excellent brand promotion effects.
The large screen is located at the intersection of Kaiyuan East Road and Xingsha Avenue, the main thoroughfares of Xingsha, adjacent to the Xingsha Cultural and Sports Center Station on Metro Line 3. The surrounding area is served by more than 10 bus routes, with a daily bus passenger flow exceeding 30,000, while car traffic reaches 150,000 vehicles per day. It covers over 50% of commuting professionals in Xingsha, the Economic Development Zone, and the entire Changsha County during peak hours, closely aligning with target audiences in the automobile, finance, and education industries. As a core node of Xingsha’s business district 'cross golden axis,' the large screen, along with China Resources MixC and Zhongmao City, forms a '1-kilometer golden commercial circle.' During events, it reaches over 500,000 people across different regions. It is adjacent to the Changsha County Government Center and Xingsha Cultural and Sports Center, with family audiences accounting for over 50% during weekends and holidays. During the 2024 National Day, promotional tourism films played on the screen boosted visitor traffic to nearby attractions by 12%.The large screen leverages the unique combination of Xingsha CBD’s core location, outdoor high-definition hardware, and precise operational strategies to build a high-traffic, highly interactive, and long-lasting regional media platform. Its stable daily footfall of 150,000, precise targeting of mid-to-high-end consumer audiences, and government endorsement make it a strategic communication platform for brands seeking to capture the Changsha County market.
