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| Area：Wuhan | Type：Outdoors | Frequency：60 |
| Address：No. 284, Heping Avenue, Wuchang District | Format：led | Duration：15s |
| Location：Pengcheng Emperor Scenic Garden | Min Qty：1 | |
| Size：15m(W)X7m(H)= 105m² | Min Period：week |
As the core platform for regional business and cultural display, leveraging its unique location and outstanding technical performance, it has become an important part of Wuhan's urban media matrix. The large screen is located at the intersection of Heping Avenue and Xujia Shelter in Wuchang, surrounded by established commercial complexes such as Oriental Department Store, Xudong Discount Plaza, and Dongfanghong Decoration City, attracting tens of thousands of consumers daily. Compared to traditional advertising media, the Pengcheng Dijingyuan LED screen demonstrates unique advantages. It not only carries commercial advertisements but also serves as a window for showcasing urban culture, regularly broadcasting Wuhan's distinctive culture, city scenery, and public service messages, making the advertising content complement the city's character. The operations team carefully curates the content to ensure each message conveys positive energy and enhances the city's image.The appearance of the Pengcheng Dijingyuan LED screen has injected new vitality into the Heping Avenue area in Wuchang. It not only increases the commercial value of the area but also enriches the cultural life of residents, becoming a visual bridge connecting the city and its citizens. With its unique charm, the LED screen makes Wuhan's city nights more splendid and serves as a vivid annotation of urban civilization. Pengcheng Dijingyuan is not just a display screen; it is the perfect presentation of Wuhan's urban culture and commercial vitality.Within a 1.5-kilometer range, the area covers commercial complexes such as Longfor Riverside Tianjie and PETAL Beitong Lifestyle & Aesthetics Complex. During holidays, foot traffic significantly increases, serving both Pengcheng Dijingyuan and nearby residential communities. With a dense permanent population, the advertisement exposure rate is high. Nearby shopping mall promotions can be linked and broadcast in real time, such as Longfor Tianjie’s anniversary celebration activities.
The advertisement is located on the wall of Pengcheng Dijinyuan on Heping Avenue in Wuchang District, situated in the Xujia Pkeng area of Heping Avenue, adjacent to the core area of the Greenland Business District. It is on a main urban traffic artery connecting Wuchang Jiyuqiao to Qingshan District and the Hankou River-crossing tunnel. As such, it is the future most important commercial center in Wuchang with an unobstructed advertising display, offering excellent visual impact suitable for all types of product and image advertisements. It serves as a critical platform for enterprises to enhance their brand image and promote product sales, with an average daily pedestrian flow of 20,000 people and vehicle traffic of 60,000 vehicles per day. Located at 284 Heping Avenue facing the street near Pengcheng Dijinyuan, it is only a 200-meter walk from Xujia Pkeng Subway Station, with an average daily footfall exceeding 100,000 people. This site is one of the busiest hubs in Wuhan's metro network, covering core business districts such as Wuchang Riverside, Xudong, and Zhongbei Road. It forms a three-dimensional transportation network including subway, bus, and driving, with dense surrounding bus lines. As Heping Avenue is a primary thoroughfare of Wuchang Riverside, the daily traffic reaches 80,000 vehicles, ensuring wide and continuous advertisement exposure. The large screen is located in the core development zone of the Wuchang Riverside Business District, adjacent to commercial complexes such as Wuchang MixC, JD Mall, and Zhongshang Shijieli, as well as city landmarks like Alibaba Central China Headquarters and Wuhan Yangtze Center. According to statistics, the daily consumer flow in this business district exceeds 200,000 people, ranking among the top three in Wuhan for consumer activity, providing high-value target audiences for brands. With four core advantages—prime location, large screen size, precise operation, and high cost-effectiveness—it has become an irreplaceable benchmark media in the Wuchang Riverside Business District. It is not only a traffic entry point for commercial brands but also a window to showcase the city’s image. For advertisers seeking deep market penetration, brand exposure, and sales conversion, this large screen is the preferred platform to achieve marketing goals.
