LED in the shopping mall of Shenzhen World Trade Center

As a composite landmark complex in eastern Shenzhen, its internal LED screen resources have significant application advantages in commercial scenarios, combined with its diversified positioning of "business culture ecology", LED screens are not only information transmission tools, but also the core carrier of emotional links between brands and consumers
The LED screen can be used as the visual focus of the "urban living room", displaying urban culture, art exhibitions or festivals through dynamic pictures, strengthening the landmark attributes and the emotional resonance of citizens, for college students and family customers, the LED screen can link educational brands and cultural activities for accurate content delivery, such as playing the preview of academic lectures or parent-child education information
In the operation of the compound landmark complex, its value has transcended the traditional advertising function and has become the intersection of scene innovation, data-driven and brand strategy
Longgang World Trade Center has a commercial construction area of 78,000 square meters, with a total of more than 2,000 shops or counters, integrating shopping, leisure, entertainment, food, and the central city is inhabited by government civil servants, wealthy residents of surrounding villages and towns, senior white-collar workers of private enterprises, self-employed people, small private business owners and some Shenzhen people, who have strong purchasing power and high consumption level, forming the main consumer group of the central city
Using advanced energy-saving technology, it can flexibly adjust brightness and other parameters according to the needs of ambient light and playback content, minimizing energy consumption and aligning with the concept of green environmental protection