Media Resources

Relying on the airport's unique starfish-shaped architectural design, and utilizing the atrium corridor space connecting the central hall with each boarding gate as a wind tower, the advertising images are perfectly integrated with the architectural structure, forming a visually striking vertical brand lighthouse.

A key static media resource located in the international arrivals area connecting the immigration inspection counters with the baggage claim hall, this media occupies the only route that passengers must take from legal entry to physical baggage collection, having extremely high strategic value and brand display effect.

One of the top static media in airport media resources with the highest passenger value, minimal visual interference, and the strongest brand tone, occupying the only mandatory path for international travelers from immigration inspection to baggage claim, creating a highly impactful brand corridor.

Located at the entrance escalator of the international arrivals baggage claim hall in the terminal building, the lightbox is embedded in a horizontal ultra-wide form in the top structure of the escalator, achieving a top-down forced exposure, ensuring that passengers naturally focus on the advertising content during the descent, creating a high-memory-point communication scenario.

Located at the concourse connecting the domestic arrivals level of the terminal, it is the necessary passage for passengers to reach the ground transportation transfer area after collecting their luggage. It has a compulsory exposure attribute, where passengers slow down walking and pay more attention, significantly improving the efficiency of advertising information reception.

As the first visual contact point for passengers from the tarmac to before security, its exposure path runs through the entire process from getting off the shuttle bus — walking passage — to the entry gates, achieving 100% mandatory exposure coverage for all international passengers entering the terminal via shuttle bus.

Directly opposite the exit of the international arrivals baggage hall at Terminal 1, it is the first visual focal point for international passengers leaving the baggage area and entering the arrivals hall. With its prime location along the main flow and immersive display effect, it has become a golden platform in the media matrix for reaching international high-net-worth individuals.

As the first visual contact for travelers arriving in Qingdao, its advertising value far exceeds that of ordinary outdoor displays. Wall media occupies the core area of travelers' vision, forming an unavoidable visual enclosure, ensuring that brand information achieves 100% compulsory exposure to every incoming traveler.