- Photos
- Specs
- Advantages
- Value
- Media Map
| Area：Changsha | Type：Outdoors | Frequency：360 |
| Address：No. 428, Jin Xing Middle Road, Yinpenling Street, Yuelu District | Format：led | Duration：15s |
| Location：Bubugao Plaza | Min Qty：1 | |
| Size：21.76m宽×40.32m高=877㎡ | Min Period：week |
In the bustling context of Changsha Hexi Government Affairs Center, the LED screen at Bubugao Plaza harmonizes with the surrounding commercial environment, attracting tens of thousands of citizens every day, creating three-dimensional promotional scenarios for brands, and telling the vivid stories of Changsha's commerce and urban development. Its unique location and high traffic advantages make it a prime platform for brand display and information dissemination.
The screen is located at the intersection of Jinxing Avenue and Tongzipo Road in Yuelu District, as one of the core commercial facilities of Bubugao Plaza Changsha store. As an important advertising medium in the Hexi government business district, it is situated in the core of the Hexi Fuqian economic circle, adjacent to the Changsha municipal government, with a daily footfall of over 30,000 people.
Located at the intersection of Jinxing Avenue and Tongzipo Road in Yuelu District, adjacent to the Changsha municipal government, it belongs to the core area of the Hexi Fuqian economic circle, with a daily footfall exceeding 30,000. Within a 3-kilometer radius are municipal government offices, financial institutions, and high-end residential areas. The target audience has strong purchasing power, making advertisements significantly more precise than in ordinary commercial areas. With the triple advantages of a prime location, cutting-edge technology, and mature operations, this screen has become one of the most commercially valuable outdoor media in the Hexi business district.
The LED screen serves as the core landmark media of the Hexi government business district. Relying on three core strengths—prime location, large scale, and smart technology—it has become an important vehicle for brand communication and urban image display.
The intersection of Jin Xing Avenue and Tongzi Po Road in Yuelu District, adjacent to the Changsha Municipal Government, belongs to the core area of the Hexi Fuqian Economic Circle. By 2025, Subway Line 6 Bai Ge Zui Station Exit 3 will provide direct access to the mall, with a daily passenger flow of over 30,000 people. The coverage area includes government offices, financial institutions, and high-end residential districts. Advertising placement accuracy is significantly higher than that of ordinary commercial complexes. With the combined advantages of location, technology, and operation, a stable cash flow is formed. It is recommended to focus on the positive correlation between its advertising revenue growth curve and subway passenger flow data.
Bubugao Plaza is located at the intersection of Jin Xing Middle Road and Tongzi Po Road, adjacent to the Changsha Municipal Government and the Yuelu District Government administrative circle. Bubugao Plaza is a large shopping complex integrating department stores, large supermarkets, electronics stores, Wanda Cinema, dining, and more. It is surrounded by Wangfujing Shopping Center, Xiangteng City Plaza, Xintiandi Building, and branches of major banks in Hexi. The pedestrian and vehicle traffic is very high, making it the prime media location in Hexi. Its media position is on the wall at the entrance of Bubugao Plaza, facing the street, without any interference or obstruction around. It features an American Cree high-definition screen, serving as a landmark advertising spot in Hexi.
Jin Xing Middle Road is the main north-south thoroughfare in Hexi, with a daily traffic volume exceeding 250,000 vehicles. Morning peak commuters account for over 40%. Exit 3 of the subway Line 2 Jin Xing Road Station provides direct access to the plaza's basement level, and Subway Line 6 Bai Ge Zui Station is reachable within a 5-minute walk. Daily subway passenger flow contributes to more than 30% of advertising reach.
